Sports Marketing Manager

hace 5 días


Madrid, Madrid, España Dazn A tiempo completo

Company Overview

DAZN is a global sports media company on a mission to become the world's largest sports broadcaster and entertainment service.

Salary and Benefits

The estimated salary for this position is approximately €65,000 per year. The company offers a comprehensive benefits package, including access to DAZN, medical insurance provided by Cigna, flexible compensation policy, refer-a-friend scheme, learning and development resources, hybrid working opportunities, and access to internal speaker series and events.

Job Description

We are seeking an experienced Sports Marketing Manager to join our team in Madrid. As a key member of our CRM operations team, you will be responsible for leading multi-channel campaign planning for one of the top four U.S. sports leagues, focusing on revenue growth, upsell, and subscriber retention.

You will clearly articulate campaign and segmentation plans to the CRM operations team for timely scheduling and dispatch. You will oversee creative briefs, asset coordination, and below-the-line messaging specific to the sport, ensuring engaging and effective copy. Additionally, you will drive personalization and segmentation efforts for optimal conversion and engagement, leveraging available data and technical capabilities to elevate CRM impact.

Required Skills and Qualifications

To be successful in this role, you will have:

  • Proven experience in a CRM role with a focus on sports marketing;
  • Excellent communication and project management skills;
  • Ability to work in a fast-paced commercial environment;
  • Familiarity with lifecycle automations and testing strategies;
  • Strong analytical and problem-solving skills;
  • Experience with multiple key events on the sports schedule;
  • Collaborative mindset and ability to work closely with cross-functional teams;
  • Fluent English language skills (written and spoken).

Benefits

As part of our international matrix, you will have the opportunity to work closely with product, tech, content, UX, data, and analytics teams to deliver engaging CRM campaigns. In addition to the comprehensive benefits package mentioned earlier, you will also have access to learning and development resources, hybrid working opportunities, and internal speaker series and events.

Why Join DAZN?

At DAZN, we are passionate about creating a world-class sports broadcasting and entertainment service. We believe that everyone deserves access to quality sports content, regardless of their location or budget. Our team is dedicated to delivering innovative solutions that meet the evolving needs of our customers.



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