Email Marketing Specialist
hace 4 semanas
Email Marketing Manager Role
Celonis is seeking a skilled Email Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for building and managing email marketing campaigns to promote our flagship events.
Key Responsibilities:
- Leverage marketing automation tools to design, build, manage, and execute email campaigns.
- Work towards minimizing list decay and unsubscribes while increasing the productivity of email sends.
- Manage subscribers database to increase the email list and improve response rate.
- Support the global and local marketing teams to drive registrations for local and global events.
- Support the management of technical aspects of key marketing systems used to generate, distribute, and report on leads and ROI.
- Continuously work to improve knowledge on email campaign best practices.
- Help define and execute strategies to maximize Events registrations through email communication.
- Manage email production process end to end: campaign scheduling; segmentation; email asset production; email vendor management and post-deployment analysis.
- Run reports and analyze our email campaigns performance to identify opportunities and improvement areas.
Requirements:
- 3-5 years of experience managing Email Marketing tools and Marketing Automation programs and technology, preferably using Pardot and Salesforce.
- Demonstrate a strong understanding of B2B digital marketing, lead and demand generation, preferably in the Events promotion area.
- Bachelor's degree in marketing, communications or related field.
- Solid writing skills and experience creating marketing content.
- Good attention to detail skills.
- Basic knowledge of HTML and CSS.
- Ability to communicate potentially difficult concepts and ideas in English.
- Good presentation skills.
About Celonis
Celonis is the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes. We are committed to creating an inclusive environment for all employees and celebrate diversity.
What Celonis can offer you:
- The unique opportunity to work with industry-leading process mining technology.
- Investment in your personal growth and skill development.
- Great compensation and benefits packages.
- Physical and mental well-being support.
- A global and growing team of Celonauts from diverse backgrounds.
- An open-minded culture with innovative, autonomous teams.
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