Analytics Solution Architect

hace 1 semana


Madrid, Madrid, España Incubeta A tiempo completo

{"h1": "Analytics Solution Architect at Incubeta", "p": "Incubeta is a digital marketing consultancy that combines technology, data, and human creativity to deliver innovative solutions for advertisers, agencies, and publishers. As a trusted Google EMEA Sales Partner, we have extensive experience in deploying solutions across the Google Marketing Platform. Our team of experts addresses ad tech infrastructure, data management, integration, and media management, providing clients with relevant and up-to-date digital marketing services and consultancy.

We are seeking a skilled Analytics Solution Architect to support our analytics team and clients by providing technical expertise and solutions. The successful candidate will be responsible for ensuring efficient and accurate implementation of solutions, conducting quality assurance processes, and mentoring team members to enhance their technical proficiency.

Key Responsibilities:

* Develop and implement analytics features, including configuring and implementing web analytics platforms, app analytics, and tag management solutions.
* Define and implement tracking solutions across analytics and marketing platforms to ensure cohesive user journey tracking.
* Troubleshoot analytics implementations using tools such as Chrome Tools, Charles, and Google Tag Manager for debugging.
* Conduct QA processes to ensure accurate data capture and reporting, using debugging techniques and tools.
* Develop tracking plans, define KPIs, and ensure proper analytics tool implementation across websites and apps.
* Meet project timelines and conduct thorough QA checks for event tracking, data accuracy, and conversion pixels.
* Educate clients on using analytics tools and interpreting reports in platforms like GA4 and Adobe Analytics.
* Mentor team members in setting up and utilizing analytics tools, including custom events, funnels, and conversion tracking.

Requirements:

* Strong technical expertise in analytics and data management.
* Experience in implementing web analytics platforms, app analytics, and tag management solutions.
* Excellent problem-solving and analytical skills.
* Strong communication and interpersonal skills.
* Ability to work in a fast-paced environment and meet deadlines.

If you are a motivated and experienced Analytics Solution Architect looking for a new challenge, please submit your application.

We look forward to hearing from you"}



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