Global Communications Specialist

hace 4 semanas


Valencia, Valencia, España Abb A tiempo completo

Job Summary: We are seeking a skilled Global Communications Specialist to join our team at ABB. As a key member of our business line Analytical, you will be responsible for creating and implementing marketing and communication strategies that drive business growth and enhance our brand recognition globally.

About the Role: In this role, you will have the opportunity to work in a fast-paced, global environment and collaborate with cross-functional teams to develop and execute marketing and communication plans. You will be responsible for proposing and implementing internal and external communication strategies, planning and creating engaging content for various channels, and monitoring and analyzing the performance and impact of marketing and communication activities.

Key Responsibilities:

  • Develop and implement marketing and communication strategies that align with business objectives
  • Plan and create engaging content for various channels, including web, social media, email, and newsletters
  • Collaborate with product managers, sales teams, and external agencies to ensure alignment and consistency of messages and visuals across regions and markets
  • Monitor and analyze the performance and impact of marketing and communication activities using metrics and feedback tools
  • Support the organization and promotion of internal and external events, such as town halls, webinars, trade shows, and customer seminars
  • Manage and update the Business Line Analytical website and intranet pages, ensuring compliance with ABB's brand guidelines and SEO best practices

Requirements: To be successful in this role, you will need at least 5 years of experience in a similar role within the B2B industry. A BSc/BA in marketing, communications, engineering, or a related field is essential. You should be an open-minded, autonomous self-starter with strong networking skills, a keen interest in technology issues, and the ability to think strategically and creatively.

About ABB: ABB is a leading global technology company that enables people to live more comfortably, safely, and sustainably. Our solutions help to create a more sustainable future, and we are committed to making a positive impact on the environment and society.



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