Senior Brand Development Manager

hace 3 semanas

Madrid, Madrid, España Sagan A tiempo completo

**Company Overview:**

Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent.

We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa with leading American companies.

Discover a world of career possibilities with Sagan.

 

**Position Overview:**

We are looking for a highly skilled Senior Brand Development Manager to take ownership of our marketing strategy and lead its execution.

The ideal candidate will have extensive experience in project management, Shopify, digital marketing (PPC, SEO, and CRO), and team collaboration.

This role is crucial for driving growth, improving conversion rates, and increasing lead generation, all while ensuring alignment with the company's strategic goals.

 

**Key Responsibilities:**

Marketing Strategy & Campaign Management:

  • Lead and execute marketing campaigns across various digital channels, including Google Ads, Meta Ads, and email automation tools.
  • Continuously improve conversion rate optimization (CRO) and evaluate marketing performance metrics.
  • Collaborate with internal teams and external contractors to ensure marketing goals are met, with an understanding of the Australian market.

Project Management:

  • Manage marketing projects, ensuring tasks are completed on time and to a high standard.
  • Hire, vet, and oversee contractors or freelancers to drive marketing outcomes.
  • Keep detailed notes, hold team members accountable, and ensure alignment with business objectives while handling multiple projects effectively.

Content & Design:

  • Write clear, human-friendly sales copy and edit content produced by the team.
  • Provide feedback on design work and ensure visual content aligns with our brand.
  • Step in to create designs using tools like Canva or Photoshop when needed.

Ecommerce & Shopify Management:

  • Oversee Shopify management, ensuring product listings are up to date and working with the theme editor.
  • Drive continuous improvements to our online store and measure performance using analytics.

Data-Driven Marketing & CRO:

  • Use Google Analytics and other analytics tools to track marketing performance and inform data-driven decisions.
  • Work with technical products, ensuring accuracy in communication to customers.
  • Contribute to high-level discussions and translate strategies into actionable steps with minimal direction.

 

**Qualifications:**

  • Strong project management skills with attention to detail and the ability to spot errors and inaccuracies.
  • Excellent written and verbal communication skills, with familiarity in Australian English to capture local nuances.

**Estimated Salary:** Up to $2,500 USD per month. We offer competitive compensation based on your skills and experience.

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