Marketing Specialist, Regional Expansion

hace 1 mes

Barcelona, Barcelona, España Checkout Group A tiempo completo
Marketing Specialist, Regional Expansion

We're seeking a creative and ambitious Marketing Specialist to accelerate our business expansion in North America. As a key member of our global marketing team, you'll drive revenue growth through customer-centric brand, demand-generation, and Account-Based Marketing (ABM) efforts.

Key Responsibilities:
  • Develop and execute a comprehensive, cross-channel marketing plan for the US region, driving revenue growth and brand awareness
  • Co-create and execute region-specific marketing campaigns, emphasizing diversified Account-Based Marketing execution
  • Execute initiatives tailored for our most valued clients, showcasing success stories and developing case studies
  • Contribute to the development of innovative marketing strategies, exploring new approaches and supporting experimentation
  • Use regional insights to develop personalized sales assets, ensuring alignment with our product propositions and key accounts
  • Assist in the planning, coordination, and execution of regional events and field marketing activities
  • Use tools like Looker, Pardot, Salesforce, 6sense, and Google Analytics to measure the impact and ROI of marketing activities
  • Stay informed about regional market dynamics to ensure marketing efforts align with both global strategies and local preferences
  • Build and fortify relationships with influential figures, partners, and well-known payments organizations in the local market
About You:

We're looking for someone with 3-5 years of experience in strategic B2B marketing, preferably in payments, fintech, or related sectors. You should have a demonstrated use of various marketing channels, be proactive in addressing tasks and challenges, and have experience with marketing technology tools for performance tracking and ROI analysis.

We believe in equal opportunities and want to empower you to unlock your potential. If you're passionate about marketing and want to make a difference, we'd love to hear from you.

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