Senior Digital Tracking and Analytics Expert

hace 2 semanas


Madrid, Madrid, España Amadeus A tiempo completo
Senior Digital Tracking and Analytics Specialist

At Amadeus, we are seeking a highly skilled Senior Digital Tracking and Analytics Specialist to join our team. As a key member of our digital analytics team, you will be responsible for developing and implementing tracking strategies across various digital marketing platforms, including Google Tag Manager and Google Analytics 4.

Main Responsibilities:
  • Develop, implement, and manage tracking strategies using Google Tag Manager, including creating custom tags and triggers based on specific user interactions.
  • Implement and troubleshoot cross-platform and cross-device digital marketing tracking pixels, and maintain and update pixel documentation.
  • Analyze and identify data and reports to troubleshoot issues, ensuring accurate data collection and reporting.
  • Collaborate with internal stakeholders, support client implementations, and maintain documentation and best practices.
About the Ideal Candidate:
  • Bachelor's degree or equivalent experience in Marketing, Computer Science, Data Analytics, or a related field.
  • Proficiency in English; Spanish is a plus.
  • Proven relevant experience in tracking and web analytics, with strong expertise in Google Tag Manager, Google Marketing Platforms, and Google Analytics 4.
  • Solid understanding of web technologies like HTML, CSS, JavaScript, and APIs, and familiarity with data visualization tools.
What We Offer:

As a Senior Digital Tracking and Analytics Specialist at Amadeus, you will have the opportunity to work with a talented team of professionals, develop your skills and expertise, and contribute to the success of our digital analytics initiatives.



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