Senior Marketing Operations Specialist

hace 1 mes


Barcelona, Barcelona, España Smadex A tiempo completo

Marketing Operations Specialist Job Description

The Marketing Operations Specialist will play a pivotal role in streamlining marketing operations, enhancing data-driven decision-making, and maximizing marketing ROI. This position is based in Barcelona.

  • Marketing Leads Tracking and Management: Accurately track leads generated from various marketing efforts.
  • Opportunity Tracking & Pipeline Management: Monitor the progression of leads through the sales funnel and provide insights into conversion rates.
  • Revenue Attribution: Analyze marketing efforts to determine their contribution to revenue generation and calculate ROI for each action.
  • Process Optimization: Identify opportunities to improve marketing workflows and streamline operations, leading to increased efficiency and cost-effectiveness.
  • Budget Allocation & Management: Assist in developing and managing the marketing budget, ensuring that resources are allocated effectively to support strategic objectives based on marketing action analysis and ROI insights.

Requirements:

  • Experience manipulating large datasets with Microsoft Excel.
  • Good analytical, problem-solving, and critical thinking skills.
  • Advanced Microsoft Excel skills are a must.
  • Desire to contribute and improve the design of new and existing processes.
  • Self-motivated with a high desire for action and accountability.


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