Chief Marketing and PR Strategist for Spain

hace 3 semanas


Madrid, Madrid, España Empresa Reconocida A tiempo completo

About the role
The Chief Marketing and PR Strategist for Spain is responsible for building a strong brand presence in the region, driving commercial goals through effective marketing strategies. This position reports directly to the Country Manager and has a dotted line to the European Marketing Manager.

Key Objectives & Responsibilities:

• Define the Country Marketing Plan in line with business objectives and Global Marketing Strategic Guidelines,
• Plan and lead execution of National Events, conducting post-event analysis to understand effectiveness of actions and feed insights internally,
• Supervise Dealer Plus marketing plans and monitor execution from Dealer Plus Partners,
• Provide valuable inputs for the construction of the European Marketing Plan and monitor competitor activities (monthly installments, new campaigns),
• Develop and manage National advertising and PR campaigns in conjunction with appointed agency,
• Take responsibility for management of marketing budget,
• Be the local point of reference for PR activities in the Country,
• Build relations with press, media, digital influencers and ensure visibility of the brand and product stories,
• Act as a brand ambassador and work always with the customer in mind,
• Engage actively and collaborate on any European event or activity as needed.




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