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Product Marketing Manager
hace 1 mes
Revolut is a financial technology company that aims to provide people with more control, visibility, and freedom over their money. With a mission to deliver exceptional products and services, Revolut has been certified as a Great Place to Work and has a diverse team of over 10,000 people working around the world.
Product Marketing Manager RoleWe are seeking a world-class Product Marketing Manager to join our Revolut People team. As a key member of our team, you will be responsible for developing and executing marketing strategies to promote the positive impact of Revolut People and build trust within the industry.
Key Responsibilities- Identify user needs by deeply understanding our customers and how our product works globally, to create data-driven, actionable insights for product teams.
- Independently drive impactful go-to-market launch strategies by owning development of audience strategy, value proposition, positioning, and PR strategies.
- Develop research plans to uncover customer insights, steer and validate the product roadmap, and stay on top of the competitive landscape.
- Work closely with product and marketing teams to brief them with customer insights, value props, and messaging to successfully execute go-to-market campaigns.
- Run experiments to test hypotheses and bring analytical rigour to campaigns for informing the go-to-market strategy.
- Deliver campaigns with a determined bias for growth and business impact.
- Scale product marketing efforts globally by operationalising resources, such as playbooks for regional marketing teams.
- Experience in either B2B or B2C product, growth, or consumer marketing in a fast-paced environment (preferably in a hyper-growth global tech company).
- Passion for Revolut's products and knowledge of markets and competitive landscape in the fintech or payments industry.
- Extensive experience setting strategic direction and project managing complex go-to-market campaigns that require collaboration from various cross-functional teams.
- A solid track record in consumer marketing and understanding of channels, such as in-product, digital, PR, and offline activations.
- Demonstrated ability to analyse and distil data into actionable insights and to inform campaign strategy and product development.
- Excellent communication and interpersonal skills to talk to anyone and work in a diverse, dynamic environment.
We offer a competitive salary and benefits package, as well as the opportunity to work with a talented team of people who are passionate about making a difference in the financial technology industry.