Digital Distribution Strategist
hace 4 semanas
We are seeking a skilled Digital Distribution Strategist to join our team at Alan Sa. The ideal candidate will have experience in digital distribution, comfortable with various digital tools (SEO, nurturing, blog, webinar).
Key Responsibilities:
- Implement nurturing strategies for our prospect base to lead them to conversion
- Be the point of contact for our freelancer, briefing them on important topics to tackle, and innovate in content production through AI
- Launch a webinar initiative to test if there is interest and potential
- Develop our blog to make it a growth lever
Requirements:
- Experience in digital distribution, comfortable with various digital tools (SEO, nurturing, blog, webinar)
- Ability to build a strategy to achieve the traffic goal set
- Leadership skills to lead the development and implementation of AI into our Content & SEO strategy
About Alan Sa:
Alan Sa. envisions a world where anyone holds the power to actively influence their physical and mental health. We strive every day for a healthier humanity, starting with healthier people and healthier businesses.
We partner with 25,000 companies, with 500K members, and cumulate €350m+ and growing ARR. We operate in France, Spain, and Belgium. The team is 580+ people, all over Europe.
CONTEXT Alan's digital distribution, both for companies and self-employed individuals (freelancers, etc.), is experiencing strong growth (+45% annually), and we are planning for even more impressive growth in the coming years thanks to a strong brand and innovative distribution.
We now wish to add another lever:
growth based on content strategies (SEO, blog, webinars, white papers, nurturing, etc.).
We believe in this a lot, and while some foundations have already been laid (nurturing base, existing blog), it lacks an identified leader to build a strategy, lead the implementation, and thus accelerate.
Your Mission:
Your objective is to increase our organic traffic and leads through content strategies.
Key Performance Indicators:
- Increase organic traffic and leads through content strategies
- Develop and implement AI into our Content & SEO strategy
- Launch a webinar initiative to test if there is interest and potential
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