Marketing Content Specialist
hace 4 días
We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don't miss your chance.
This is our Marketing Content Manager role for the Datos team for those who are goal and success-oriented.
Official Datos website:
The Marketing Content Manager will be responsible for creating and managing a wide range of marketing content, including web pages, blogs, white papers, emails, and social media posts.
The role requires a native-level English speaker with extensive experience in content creation and management, preferably in the DaaS or alternative data space.
This individual will play a critical role in conveying our brand voice, engaging our target audience, and driving lead generation.
Content StrategyDevelop and implement a comprehensive content strategy that aligns with our overall marketing goals and drives brand awareness and engagement
Content CreationProduce high-quality content for various channels, including website copy, blog posts, white papers, case studies, email campaigns, social media posts, and more
Brand VoiceEnsure all content is consistent with our brand voice, effectively communicating our UVP and resonating with our target audience
SEO OptimizationWrite and optimize content for search engines to improve organic visibility and drive traffic to our website
CollaborationWork closely with the marketing, sales, and product teams to ensure content aligns with our business objectives and supports lead-generation efforts
Editing and ProofreadingReview and edit content produced by other team members or external contributors to ensure it meets our quality standards and brand guidelines
Content PerformanceMonitor and analyze the performance of content across different channels, using insights to refine content strategies and improve engagement
Project ManagementManage multiple content projects simultaneously, ensuring timely delivery and alignment with marketing campaigns.
RequirementsWe are looking for:
Education:Bachelor's degree in English, Marketing, Communications, Journalism, or a related field
Experience:Minimum of 4-5 years of experience in content creation, with a portfolio showcasing work in the DaaS or alternative data industry (optional)
Language Skills:Native-level proficiency in English, with exceptional writing, editing, and proofreading skills. Additional languages are a plus.
Industry Knowledge:Familiarity with Data-as-a-Service (DaaS), big data, or alternative data markets, and the ability to translate complex concepts into clear, compelling content
Technical Skills:Proficient in using content management systems (CMS), SEO tools, and social media platforms. Experience with HubSpot and WordPress is preferred.
Creativity:Strong creative skills with the ability to craft engaging narratives that capture the audience's attention and drive action
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