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Digital Analytics and Insights Manager

hace 2 meses

Madrid, Madrid, España Loewe A tiempo completo
About the Role

**Digital Analytics and Insights Manager**

We are seeking a highly skilled Digital Analytics and Insights Manager to join our team at Loewe. As a key member of our digital data and e-commerce performance team, you will play a critical role in bridging the gap between our Business Intelligence department and our Client, CRM, and Marketing teams.

Key Responsibilities
  • **Data Analysis and Insights**: Work with our Business Intelligence team to ensure the availability of all data sources across digital and offline touchpoints, developing insights and recommendations to drive business growth.
  • **Business Partnership**: Collaborate with our Client, CRM, and Marketing teams to identify areas for improvement and develop data-driven strategies to optimize sales and customer engagement.
  • **Data Visualization**: Synthesize complex analytics-derived insights into clear, concise, and compelling communications that drive business decisions.
  • **Advanced Analytics**: Develop and oversee planning for use cases with artificial intelligence and advanced analytics initiatives, designing a roadmap to operationalize use cases at scale.
  • **Data Governance**: Support our Data Governance, Quality, and Management teams in creating a framework to work across departments and ensure data quality and integrity.
Requirements
  • **Data Management**: Knowledge of data management concepts and analytics techniques.
  • **Web Analytics**: Experience with web analytics tools, testing, and personalization.
  • **Digital Marketing**: Understanding of the digital marketing environment worldwide, with a focus on the Asia market.
  • **Language Skills**: High level of English and Spanish, with the ability to work in an international environment.
  • **Additional Experience**: Knowledge of e-commerce, retail, fashion, travel, and hospitality industries, with experience in data visualization tools such as PowerBI and DataStudio.
Soft Skills
  • **Communication**: Excellent communication skills to work with cross-functional teams, interviewing, and facilitation.
  • **Influencing**: Ability to influence others to drive digital transformation and business growth.
  • **Entrepreneurial Mindset**: Entrepreneurial mindset, creativity, and adaptability to drive innovation and growth.