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Performance Marketing Analytics Project Lead
hace 2 meses
**Job Summary**
At Flashpoint Venture Capital Group, we are seeking a highly skilled Performance Marketing Analytics Project Lead to join our team. As a key member of our Paid Marketing team, you will be responsible for leading strategic marketing projects and optimizing our marketing performance to drive growth.
**Key Responsibilities:**
- Develop and execute a comprehensive marketing business plan, working closely with key stakeholders to ensure alignment and clarity across project teams.
- Lead the development and maintenance of a comprehensive marketing report to monitor and ensure that all performance metrics are cost-efficient and in line with set targets.
- Track the performance of each marketing channel and stay updated on all marketing operations to provide regular updates and make recommendations to the team.
- Set up and steer all necessary meetings and processes between stakeholders to ensure alignment and clarity across project teams.
- Participate in regular business reviews, contributing to data preparation and presentations.
- Monitor competitor activity and key industry trends, serving as the main point of contact with partners to help the marketing team understand how they fare against competitors.
**Requirements:**
- At least 3 years of marketing experience, with a focus on performance marketing channels like Google and Meta.
- Minimum of 5 years working directly with data analysis, with strong analytical skills to interpret complex data and create actionable strategies.
- Experience leading projects connecting business goals to marketing strategies, with strong leadership and project management skills.
- Excellent communication and presentation skills in English, both verbal and written.
- Budget planning experience and financial forecasting & planning preferred.
**What We Offer:**
- Open, collaborative, dynamic, and diverse culture.
- Generous monthly allowance for lessons on Preply.Com.
- Learning & Development budget, including time off for self-development.
- Competitive financial package with equity, leave allowance, and health insurance.
- Access to free mental health support platforms.