Performance Marketing Analytics Project Lead

hace 7 días

Barcelona, Barcelona, España Preply A tiempo completo
About the Role

We are seeking a highly skilled Performance Marketing Analytics Project Lead to join our team at Preply. As a key member of our Paid Marketing team, you will be responsible for leading strategic marketing projects and optimizing our marketing performance to drive growth.

Key Responsibilities
  • Develop and execute the marketing business plan, working closely with key stakeholders to ensure alignment and clarity across project teams.
  • Lead the development and maintenance of a comprehensive marketing report to monitor and ensure that all performance metrics are cost-efficient and in line with set targets.
  • Track the performance of each marketing channel and stay updated on all marketing operations to provide regular updates and make recommendations to the team.
  • Set up and steer all necessary meetings and processes between stakeholders to ensure alignment and clarity across project teams within the Growth tribe.
  • Participate in regular business reviews, contributing to data preparation and presentations.
  • Monitor competitor activity and key industry trends, serving as the main point of contact with partners like Similarweb to help the marketing team understand how they fare against competitors.
Requirements
  • At least 7 years of experience in marketing and analytics, with a minimum of 3 years of experience directly managing marketing campaigns.
  • Experience leading projects connecting business goals to marketing strategies.
  • Strong leadership and project management skills.
  • Experience with budget planning and financial forecasting & planning preferred.
  • Excellent communication and presentation skills in English, both verbal and written.
About Preply

Preply is a leading Ed-Tech company that is committed to creating a diverse and inclusive environment where people from all backgrounds can thrive. We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Our values include care, discipline, growth, and one Preply.

We are an equal opportunities employer and welcome applications from all qualified candidates. If you are passionate about marketing and analytics and want to be part of a dynamic and growing team, please submit your application.

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