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Performance Marketing Analytics Project Lead
hace 2 meses
We are a leading online education platform that connects learners with tutors from around the world. Our mission is to unlock human potential through learning.
Job SummaryWe are seeking a highly skilled Marketing Analytics Project Lead to join our Paid Marketing team. As a key member of our team, you will be responsible for leading strategic marketing projects and optimizing our marketing performance to drive growth.
Key Responsibilities- Marketing Business Planning: Develop and execute the marketing business plan, working closely with key stakeholders to ensure alignment and clarity across project teams.
- Marketing Performance Monitoring: Track the performance of each marketing channel and provide regular updates to the team, making recommendations to optimize performance.
- Competitor Analysis: Monitor competitor activity and key industry trends, providing insights to inform marketing strategies.
- Project Management: Lead projects connecting business goals to marketing strategies, utilizing strong leadership and project management skills.
- Communication: Develop and maintain a comprehensive marketing report, ensuring that all performance metrics are cost-efficient and in line with set targets.
- Marketing Experience: At least 3 years of marketing experience, with a focus on performance marketing channels like Google and Meta.
- Data-Driven Approach: Minimum of 5 years working directly with data analysis, with strong analytical skills to interpret complex data and create actionable strategies.
- Planning and Project Management: Experience leading projects connecting business goals to marketing strategies, with strong leadership and project management skills.
- Budget Planning: Experience with budget planning and financial forecasting & planning preferred.
- Communication: Excellent communication and presentation skills in English, both verbal and written.
- Dynamic and Diverse Culture: We offer a collaborative, dynamic, and diverse work environment where you can thrive.
- Professional Development: We provide a generous learning & development budget, including time off for self-development.
- Competitive Package: We offer a competitive financial package with equity, leave allowance, and health insurance.
- Wellness and Support: We provide access to free mental health support platforms and Gympass-partnered wellness and gym centers throughout Spain.
- Global Impact: You will have the opportunity to shape the lives of learners and tutors from over 175 countries through language learning and teaching.
- Care to Change the World: We are passionate about our work and care deeply about its impact to be life-changing.
- We Do It for Learners: For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.
- Keep Perfecting: To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.
- Now is the Time: In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.
- Disciplined Execution: What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.
- Dive Deep: We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.
- Growth Mindset: We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.
- Raise the Bar: We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.
- Challenge, Disagree and Commit: We value open and candid communication, even when we don't fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.
- One Preply: We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.
We are committed to creating a diverse and inclusive environment where people from all backgrounds can thrive. Different opinions and viewpoints are key ingredients in our success as a multicultural Ed-Tech company.
We will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status. Together, we are The World Class.
