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Executive Director of Performance Marketing

hace 2 meses

Murcia, Murcia, España Entain A tiempo completo
About the Role

**Job Summary:**

We are seeking a highly skilled and experienced Executive Director of Performance Marketing to join our team at Entain. As a key member of our leadership team, you will be responsible for driving strategic excellence and growth in performance marketing across our diverse portfolio of brands.

Key Responsibilities:

  • Develop and implement a comprehensive performance strategy aligned with the company's 3-year strategic plan.
  • Work closely with the Head of Performance Strategy to implement a comprehensive performance strategy for Entain's brands.
  • Define weekly strategic sync meetings with leadership to ensure alignment and progress towards strategic goals.
  • Collaborate with key stakeholders across Sports & Gaming to align regional and product priorities with performance marketing operations.
  • Participate in weekly/monthly/quarterly commercial & proposition priorities sessions across Sports/Gaming for all markets.
  • Conduct market research to gather insights and inform strategic decision-making.
  • Prepare the weekly trading pack for all Performance Marketing channels across all regions.
  • Lead the reporting and review cycle, showcasing performance against commercial and strategic targets.
  • Conduct regular competitive analysis across performance marketing channels in the target markets to stay informed and maintain a competitive edge.

Requirements:

  • Previous experience in a Marketing role within the igaming industry.
  • Strong analytics skills and experience in segmenting data.
  • Strong understanding of market dynamics, customer behavior, and industry trends.
  • Exceptional strategic thinking, analytical skills, and ability to translate insights into actionable plans.
  • Excellent collaboration and stakeholder management skills.
  • Experience with budget management, reporting, and optimization.
  • Knowledge of emerging technologies, tools, and platforms in performance marketing.
  • Experience in campaigns analytics, KPI tracking.
  • Strong interpersonal and communication skills (verbal, written, and presentational).
  • Comfortable with a high degree of autonomy and responsibility.

What We Offer:

  • Generous group bonus scheme.
  • Hybrid working: Gibraltar - 4 days in the office, UK – 2 days in the office.
  • Private medical insurance.
  • Pension scheme – matched to 6%.
  • Ability to buy and sell holiday.
  • Free subscription to wellbeing app Unmind.
  • Additional 'It's Your Game' day off to use at either Christmas or New Year.
  • Entain & Enhance days – 2 paid days off to focus on your professional or personal development.
  • Share save scheme.
  • Paid subscription to LinkedIn Learning.
  • Discounted gym membership (Gibraltar only).