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We are seeking a highly skilled and experienced Marketing Manager to join our team at Chronos Consulting. As a key member of our marketing team, you will be responsible for developing and executing demand generation programs and campaigns across various channels to increase sales pipeline and revenue.
Key Responsibilities- Partner with Marketing and Sales Leaders to create effective demand generation programs and campaigns across various channels.
- Work closely with our Sales Development Representatives (SDRs) to create awareness, engagement, and follow-up campaigns.
- Lead, develop, and create end-to-end regional campaigns from webinars, Account-Based Marketing (ABM) to direct mail to support regional quarterly sales pipeline and revenue goals.
- Partner with our US-based marketing team to develop and execute an integrated marketing plan across all channels, including email, digital, paid industry programs, direct mail, webinars, and more.
- Be responsible for the creation of campaign promotion content, such as copywriting for landing pages, email promotions, banner ads, case studies, presentations, and more.
- Identify resources to localize marketing communications, product materials, and digital assets.
- Collaborate with our Customer Success teams to drive expansion and customer retention.
- Manage our Field Events program from concept and planning, through to execution, including logistics, vendors, speakers, digital campaigns, presentations, and post-event follow-up.
- Forecast, measure, and analyze campaign and event results in detail, drawing insights and making data-based adjustments.