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Digital Marketing Data Analyst

hace 2 meses


Madrid, Madrid, España Reconocida Empresa A tiempo completo
About the Role

We are seeking an experienced Data Analyst to join our team at Reconocida Empresa. As a Data Analyst, you will play a critical role in helping us drive business growth and inform strategic decisions through data-driven insights.

Key Responsibilities
  • Partner with our Data Science team to build analyses that unlock growth for our clients
  • Work directly with clients to distill data insights and update learnings over time
  • Partner with our Growth Marketing Department leaders to ensure campaign success
  • Work closely with Operations, Product, Marketing & Sales, Finance and Engineering teams to solve problems, identify trends, and define key metrics
  • Build scalable analysis solutions utilizing Python, SQL, and other tools
  • Design and track metrics on external and internal data, ensuring the continuous improvement of outcomes through an iterative process and test-and-learn strategies
  • Enhance the quality of acquisition and retention team's output by providing analytical support
Requirements
  • 4+ years of industry experience working with and analyzing marketing data to drive strategy and make decisions
  • Passionate about solving marketing problems for brands by delivering key insights about their customers, audiences, and business trajectory
  • Familiarity and experience with machine learning and time series projections techniques
  • Fluency in Python and SQL
  • Thorough understanding of the ecommerce marketing landscape, with an emphasis on Shopify, Meta (formerly Facebook) ads, and Google Ads
  • BS/BA in an analytical field (science, math, engineering, finance, etc.)
  • Strong analytical skills and ability to make fast decisions with limited and noisy data
  • Strong knowledge of the overall D2C ad landscape (Shopify strongly preferred)