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Senior SEM Manager
hace 2 meses
Job Title: Senior SEM Manager
About Us: Bravofly is a leading European travel tech company, operating a portfolio of well-known brands such as lastminute.com, Volagratis, Rumbo, weg.de, and Hotelscan. Our mission is to lead the travel industry by leveraging technology to simplify, personalize, and enhance our customers' travel experience.
Job Description:
We are seeking an ambitious and highly motivated Senior SEM Manager to join our team. The successful candidate will work closely with the Head of SEM to develop, implement, and analyze business strategies across brands and products with a strong focus on the SEM channel.
Key Responsibilities:
- Develop customer acquisition strategies across different products for the SEM channel.
- Monitor sales, profitability, and target tracking on a daily basis.
- Deliver performance reports and insights to the team and internal stakeholders, promoting new ideas and methods.
- Lead interaction with product owners and coordinate internally to draw an effective strategy for the SEM channel.
- Identify growth opportunities, test hypotheses, and scale winning tests to increase performance marketing traffic at a given target.
- Monitor competitive metrics (market share, competition) proactively.
- Build, lead, and deploy an effective APP and mobile strategy for the business.
- Develop solutions and automation processes for operational consistency and efficiency.
Requirements:
The ideal candidate will have a strong background in digital marketing, with experience in SEM and performance marketing. They will be able to analyze data, develop strategies, and implement plans to drive business growth.
What We Offer:
As a Senior SEM Manager at Bravofly, you will have the opportunity to work with a talented team of professionals, develop your skills and expertise, and contribute to the company's success.