VP, Technical SEO Lead
hace 4 semanas
Gartner Digital Markets is a business unit within Gartner, empowering organizations to accelerate growth by embracing the right technology and services.
Our MissionWe strive to be the world's largest platform for finding software and services, connecting providers with in-market buyers to fuel growth across the full funnel.
What We're Looking ForWe seek a high-skilled VP, Technical SEO to lead efforts to enhance organic traffic growth by partnering with product, engineering, and content teams to optimize all Gartner Digital Markets brands for organic growth.
Key Responsibilities- Develop and execute technical SEO strategies to increase traffic to buyer sites through on-page techniques such as title and meta-tagging, indexing, keyword ranking, and off-page techniques (link building, backlink profile, etc.) to get exposure while building trust and authority for our content.
- Partner with Product & Engineering leaders on prioritizing and implementing Technical SEO improvements.
- Monitor and analyze site performance and review tracking metrics to drive enhancements and provide solutions to increase search engine ranking.
- Research and evaluate new traffic trends and identify new optimization opportunities.
- Conduct analysis for program effectiveness and use the findings for market site enhancements and to leverage optimization of all programs.
- Develop an SEO testing strategy, including evaluating SEO testing tools and determining how to use them alongside traditional A/B experience testing tools.
- Lead a globally distributed team primarily based in Barcelona, Spain and Austin, TX, hiring and developing top talent.
- 10+ years of Sales and Marketing experience, with demonstrated expertise with technical SEO and leading data-driven strategies.
- Expertise with SEO tools, such as Google Search Console, Google Analytics/Tag Manager, BrightEdge, DeepCrawl, and Majestic.
- Knowledge and proven experience with International SEO.
- BA in Business, Marketing, or equivalent work experience, MBA degree preferred.
- Experience in strategic planning and execution, with proven ability to work collaboratively and drive solutions with technical teams.
- Extensive experience in strategy formulation, business planning, and strategy execution.
- Ability to synthesize complex ideas into simple, concise value statements and core messages to drive increased revenue and increased market awareness.
- Comprehensive understanding of competitive markets and how to build/maintain marketing strategies to reach target markets.
- Expertise to create and execute a strategic communications plan for various stakeholders/audiences.
- Strategic leadership skills; ability to craft and articulate a clear, consistent vision and implement effective operating plans.
- Demonstrated ability to create quantitative-based business analysis and develop clear business strategies.
- Limitless growth and learning opportunities.
- A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.
- A chance to make an impact - your work will contribute directly to our strategy.
- Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & BBQ, and more.
- A hybrid work environment—enjoy the flexibility of working from home and the energy of collaborating with peers in our dynamic offices.
- New offices close to Glòries and the beach in the fantastic, 'innovation and tech' 22@ district of sunny Barcelona.
- Fresh fruit, snacks, selection of teas, fair trade organic coffee, and a fridge full of beer for our Thursday Beer O'Clock.
- Action Oriented - You have what it takes to deliver measurable results, fast. We encourage and guide the vision, roadmap to success, and the action it takes to make it happen.
- Intellectually Curious - You love learning and are excited by the potential teaching opportunities within your role. You bring respectful, radical candor to your work, with a mindset of desiring ongoing professional and personal development.
- Collaborative - You believe in the one team, shared mission philosophy. You are open to giving and receiving feedback and understand the value of working together to accomplish more than could be accomplished alone.
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