Regional Marketing Strategist
hace 3 días
**Job Summary**
Canonical is seeking a highly skilled Regional Marketing Specialist to develop and execute long-term marketing strategies for specific territories across EMEA and Americas. This role requires close collaboration with regional Sales Teams, Partner & Alliances Teams, Product Teams, and other Marketing functions.
**Key Responsibilities**
- Develop and execute go-to-market strategies for certain industries within the Americas region.
- Set relevant KPIs for lead generation, demand generation, and brand awareness campaigns; monitor and improve them on a regular basis.
- Build organic and paid campaigns from scratch, including crafting strong messaging and creating visual assets for emails, social media, and paid ads in line with Canonical's brand look and feel.
- Own webinars and regional offline events, from planning to execution, including holistic pre- and post-event/webinar strategies, webinar setup, and streaming.
- Work with the CRM Team to attract, convert, engage, and communicate with new and existing audiences.
- Be fully responsible for regional budget planning and execution, constantly monitoring and adjusting it accordingly.
- Collaborate extensively with regional Sales teams to get their insights and implement them into the regional marketing strategy.
**Requirements**
- Experience in B2B marketing for enterprise IT products, SaaS experience.
**About Canonical**
Canonical is a company that values innovation and collaboration. We are looking for a talented individual who is passionate about technology marketing and can work effectively in a dynamic environment.
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