Marketing and Communications Specialist
hace 3 días
We are seeking a highly skilled Marketing and Communications Specialist to join our team at Wearecandee. As a key member of our property management team, you will play a crucial role in driving the success of our new aparthotel openings.
About the RoleAs a Marketing and Communications Specialist, you will be responsible for implementing marketing strategies to ensure successful launches and continuous growth of our aparthotel portfolio. Your main functions will include:
- Collaborating with the marketing manager to develop comprehensive marketing strategies for the launch of new aparthotel schemes.
- Defining the social media strategy, overseeing and approving the content to ensure that social media communication aligns with the overall strategy.
- Managing the CRM strategy through Hubspot, creating and writing content, designing it, managing the distribution, and measuring the results of email marketing campaigns.
- Developing compelling content for marketing materials such as the website or brochures.
- Working closely with the design team to ensure that all visual and written materials are aligned with the brand guidelines.
- Conducting market research to identify target audiences, market trends, and competitive landscape to inform marketing strategies.
- Planning and executing launch events and promotional activities to generate buzz and attract potential guests and partners.
- Engaging in cross-departmental collaboration, working closely with sales and operations teams to ensure that marketing campaigns are consistent and effective.
- Staying updated on trends and changes in consumer behavior within the hospitality sector.
- Tracking and reporting regularly on the marketing actions and campaigns carried out, identifying improvement areas for future campaigns.
To be successful in this role, you will need:
- A minimum of 2 years of experience in marketing, preferably within the hospitality industry.
- A Bachelor's degree in Marketing, Communication and/or Audiovisuals.
- Fluency in Spanish and English, both written and spoken.
- Proficiency in marketing software and tools, such as Google Analytics, Adobe Creative Suite, and CRM systems.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong organizational and project management skills.
- Creative mindset with a keen eye for detail.
- Knowledge of the Madrid area and local market is a plus.
We offer a dynamic and entrepreneurial environment, with cross-cutting structure and opportunities for development and growth. You will have the opportunity to create a unique product from scratch with direct impact on residents' lives, offering new housing solutions in a stressed market. Our wellbeing programme includes fruit, coffee, tea and snacks in the office, functional training sessions every Thursday from 2pm to 3pm in the Retiro Park with a personal trainer, and teambuilding sessions twice a year. We also offer office hours with flexible break options, intensive working hours on Fridays (from 9am to 2pm), one remote workday per week for increased flexibility, and an annual bonus of 10% of the annual conditions in case of achievement of objectives.
Selection ProcessThe selection process will consist of the following stages:
- Application review.
- Semi-structured interview.
- Case study.
- Interviews with the team.
Throughout the process, you will have direct contact with your Talent Agent to answer any questions or concerns. If you've made it this far, you could be the person we're looking for. Let's connect.
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