Global Marketing Director

hace 6 horas

Barcelona, Barcelona, España Mcr International A tiempo completo
Global Marketing Director

Mcr International is seeking a seasoned Global Marketing Director to lead the development and execution of global marketing strategies for its wound closure portfolio business. The ideal candidate will have a proven track record of marketing and field sales activities in different geographies, with expertise in the hospital segment and surgical setting.

Key Responsibilities:
  • Develop and execute global marketing strategies, including growth and innovation plans, product lifecycle management, and capacity planning.
  • Lead global launch and commercial planning for new products, ensuring successful market entry and adoption.
  • Establish regular portfolio management analysis for the entire product and solutions offering, based on customer requirements and profitability.
  • Elaborate and manage Segmenting, Targeting and Positioning processes for the entire portfolio, including go-to-market plans.
  • Successfully manage business relationships with strategic vendors and key stakeholders like Regional Sales VPs and Global Marketing VPs.
  • Conduct market research to understand customer needs, market trends, and competitive landscape.
  • Engage with key opinion leaders and stakeholders to gather insights and validate new customer-centric solutions.
  • Plan and monitor the yearly budget to achieve defined goals.
  • Contribute to design and validate new solutions that create value for the organization's portfolio.
  • Stay informed on advancements in the medical device field to maintain competitive edge.
Requirements:
  • More than 8 years of proven track record of marketing and field sales activities in different geographies, in the MedTech or Pharma business.
  • Expertise in the hospital segment and surgical setting will be valued.
  • Bachelor's degree in sciences, healthcare, or a related field is mandatory.
  • Master's degree such as an MBA or similar is required.
  • Proficient in English and Spanish languages. German language will be a plus.
  • Strong organizational skills to ensure accomplishment of defined project milestones and budget and maximize outcomes with the assigned resources.
  • Leadership qualities to guide and motivate cross-functional and cross-cultural teams towards achieving business objectives.
  • Clear and effective communication skills for presenting business and marketing plans, collaboration opportunities and corporate strategies.
  • Ability to work collaboratively in a diverse, multinational environment.

Personal Competencies:

  • You can build trustful and goal-oriented relationships and appreciate the diversity of perspectives.
  • You are characterised by strong communication skills, even in an international environment.
  • As a Director Global Marketing - Medical devices you act in a customer-oriented manner, find common solutions, and network sustainably and collaboratively.
  • You convince through performance and achieve outstanding results.

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