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Customer Marketing Strategist

hace 2 meses

Madrid, Madrid, España Make A tiempo completo
{"title": "Customer Marketing Lead", "description": "Unlock Customer Potential

At Make, we empower our customers to succeed by crafting innovative solutions that drive sustainable impact. As our Customer Marketing Lead, you will play a pivotal role in nurturing and engaging our user and customer base.

Key Responsibilities:

  • Collaborate with cross-functional teams to develop targeted campaigns that enhance the customer journey, accelerate product adoption, and increase lifetime value.
  • Design and execute email communication strategies that drive customer engagement and retention.
  • Manage customer segmentation and targeting to ensure personalized and relevant campaigns.
  • Integrate customer marketing efforts into broader marketing campaigns.
  • Measure and report on the progress of customer marketing campaign performance.

Requirements:

  • 5+ years of experience in email marketing with demonstrated knowledge of email best practices.
  • 2+ years of experience in managing and leading a digital marketing team.
  • Proven experience in customer marketing in a B2B SaaS environment.
  • Strong experimental and analytical mindset with the ability to leverage data and metrics to drive decision-making.
  • Proficiency in marketing automation tools.

What We Offer:

  • RSUs grant in a rapidly growing company.
  • Annual bonus.
  • Multinational team with opportunities for growth and development.
  • Flexible working hours and home office options.

Join us in shaping the future of automation and customer engagement.

", "company": "Make"}