In-Store Communication Manager

hace 2 semanas


Valladolid, Valladolid, España De' Longhi Appliances S.R.L. A tiempo completo

**Job Summary**

We are seeking a highly skilled In-Store & BTL Communication Manager to support the growth of our leading small domestic appliances brands in Ukraine and Moldova. As a key member of our De'Longhi CEE Marketing team, you will be responsible for executing BTL and in-store communication planning, design, and execution across customers.

**Key Responsibilities:**

  • Develop and implement in-store presence strategies to enhance the visibility of our brands
  • Design and execute new product launches in-store, including point-of-sale materials and furniture
  • Collaborate with Brand Managers to develop and update Category Management Zones across customers, ensuring alignment with brand guidelines and customer requirements
  • Support Promoters/Trainers with demonstration materials and sales teams with maintaining in-store materials and furniture
  • Plan and execute special brand zones outside stores and during events
  • Manage in-store communication budget and recommend spending priorities
  • Track and manage workflow for in-store materials and expenses
  • Maintain inventory of projects, materials, and furniture in stores and warehouses

**Requirements:**

  • Proven experience in in-store marketing and BTL communication
  • Strong understanding of retail marketing and customer engagement strategies
  • Excellent communication and project management skills
  • Ability to work collaboratively with cross-functional teams and external partners
  • Strong analytical and problem-solving skills

**What We Offer:**

  • A dynamic and fast-paced work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package


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