Regional Head of Promo, Premiums

hace 3 semanas

Madrid, España Indicia Worldwide A tiempo completo

**About us**

Indicia Worldwide is an insight and technology-led communications agency with global production expertise.

**Why we exist**: we create new value

At Indicia Worldwide, our philosophy is one of ‘creating new value’. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually-beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.

Our substantial investment in our technology and data science capability, and resource, provide our differentiation in the marketplace. Data insight and marketing technology allow us to measure our work, evidencing ROI as the most critical metric in today’s environment.

We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.

As a business we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.

We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.

**The output**: Improved client performance by engaging consumers with brand ideas better, faster and more cost-effectively, across every step of a brand's journey to market.

**Purpose of the role**

We’re looking to accelerate our investment and focus to develop a unique, industry leading, approach of delivering an outstanding experience to our clients across all markets for Promotional Merchandise campaigns. As entrepreneurs we don’t want to match our competitor’s capability in this field. We want to redefine it. We want to Indicia Worldwide to be recognised as a market leader in defining best-in-class activation through Promotional Merchandise materials.

We’re looking for an exceptional leader to work closely with our global head for the category, acting as the direct extension and key regional leader to a group of experts in EMEA who are playing an active role in advising our client service teams and clients on how to best drive value from their campaigns. Supporting regional activities, through smart ideation, innovation, value-engineering and competitive sourcing. Advocating for sustainable actions and decisions aligned with the agenda and targets of both the clients and Indicia Worldwide.

This role is uniquely designed to drive excellence in sourcing and supply, build and drive on our digital proposition as well as provide strategic oversight for ideation and quality for the category.

A transformational role of significant strategic value to our growth ambitions but also to our investors as we further scale our procurement growth alongside agency and technology services.

**Key responsibilities**:
Service Leadership
- Implement in EMEA all framework, processes and solutions established by the global lead for the category.
- Actively influence the strategic thinking and planning for EMEA as it relates to the development of the category. From client engagement through to activation. With a focus on effectiveness and value for our clients.
- Strategic and tactical responsibility for implementing strategy and strategic operational goals to exceed customer expectations for product quality, cost, and delivery. Led with an innovation mindset.
- In collaboration with client services and with close lead from the global head for the category, deploy a sourcing and pricing strategy specific to product, market, and client (where applicable) that leads to opportunity conversion.

People
- Bring talent and expertise where it matters, closer to our suppliers in EMEA, but well connected with the internal teams in region to understand requirements, opportunities, and challenges.
- Promote high internal and external work ethic for the team, built through our core business values, that will generate trust and respect with our suppliers and internal colleagues.
- In close collaboration with client services and the global head for the category, supervise key and higher value negotiations with regional clients and suppliers, providing overall guidance to the wider team to achieve the best commercial outcome on all jobs.

Product & Services
- As a strategic expert for all things related with digital activation for the category (e.g., loyalty programs, e-commerce, etc.), act as a visible and trusted leader in close collaboration with the global hea

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