B2b Demand Generation
hace 4 meses
**Intro**:
**We are looking for an experienced Demand Generation Manager, whose mission** it is to drive exponential growth by increasing the number of sponsoring companies and attracting more active members for our LEADERS IN CONSULTING Community. We offer a collaborative, supportive, and fun environment that promotes personal and professional development.**:
**Start date**
You are welcome to start with us as soon as possible, but you should be available from 01.11.2024 at the latest.
**Remuneration**
We offer a competitive salary tailored to the cost of living in your location and commensurate with experience. Holidays and sick days are compensated. Compensation details will be discussed during the interview process.
**About SAWOO**
SAWOO is a fast-growing, remote-first company based in Munich with a 20-person team spread across six countries. We specialize in building and running communities for decision-makers in medium and large companies, helping them grow through collaborative learning and networking. To this end, we organize physical and virtual network meetings, conferences, podcasts, and other networking opportunities for our community members. Furthermore, we operate websites as well as LinkedIn and WhatsApp channels through which we publish custom content such as posts, newsletters, and blog posts and connect community members. Our communities include executives from renowned companies such as BCG, EY, Bosch, Mercedes, Porsche, Lufthansa, BMW, Amazon, Siemens and many more. Our goal is to welcome two million active members to our communities by 2034.
**Examples of our communities**:
**Our clients include, for example**:
PwC, Bitkom, H&Z Consulting, EGYM Wellpass and EMERAM Capital
**Your tasks**:
LEADERS IN CONSULTING is an exclusive community for CEOs, Partners, and Managing Directors in the consulting industry. We foster business growth through knowledge exchange and networking. Our community includes leaders from prestigious firms such as BCG, PWC, EY, Porsche Consulting, and Wipro. Additionally, we have sponsors like Unit4, eGym WELLPASS, and IFZA Dubai. Your mission is to drive exponential growth by increasing the number of sponsoring companies and attracting more active community members, specifically Partners and MDs from consulting firms with at least 50 employees. We offer a collaborative, supportive, and fun environment that promotes personal and professional development.
**Your 1-Year Mission**:
- Drive growth by winning 1,000 additional active community members.
- Secure 25 sponsors by creating a pipeline of 250 leads (lead = has 1st call with us).
**First 90 Days**:
- Win 40 sponsor leads (wants to have a 1st call with us).
- Secure 100 active community members.
**Key Responsibilities**:
- Develop and execute high-impact demand generation strategies.
- Optimize landing pages, test messaging, and implement ABM approaches.
- Manage multichannel marketing campaigns, leveraging LinkedIn outreach.
- Collaborate closely with copywriters, graphic designers, CEO and CTO.
- Generation of participants and sponsors for our yearly conferences in Munich and London.
- Travel to our own events to learn about and optimize our community events.
**Your profile**:
**Essential Skills and Experience**:
- Availability: You are available at the latest with 40h/week
- Data-Driven: Strong analytical skills to interpret data and optimize campaigns.
- Creative Problem-Solver: Ability to test and iterate strategies to find the most effective approaches.
- Dependable: Proven track record of executing tasks with mínimal supervision.
- Ownership Mentality: Experience owning and driving key metrics like leads or sales pipeline.
- Technical Proficiency: Expertise with CRM systems (e.g., HubSpot), creating landing pages, and crafting effective messaging. Comfortable using GenAI tools (e.g., ChatGPT) to enhance writing efficiency and quality.
- Team Collaboration: Ability to work seamlessly with in-house teams, supporting and leveraging their skills.
- Languages: English is a must, German is nice to have.
- Remote Work Proficiency: Previous remote work experience, with strong communication skills using tools like Slack.
- Travel: You are willing to travel multiple times a year to community and company events
**Cultural Fit**:
- Client-Centric: Focused on winning sponsors and community members and exceeding their expectations.
- Teamwork: Exhibits championship-level teamwork, supporting colleagues and ensuring smooth collaboration.
- Entrepreneurial Spirit: Takes initiative, demonstrates responsibility, and performs with an entrepreneurial mindset to achieve goals.
- Resilient: Prepared for a high workload in a startup environment, working directly with the CEO.
**Challenges and Benefits**:
- Challenge: Working in a startup environment with limited resources.
- Benefit: Direct collaboration with the CEO, providing unique insights and growth opportunities.
- Benefit: High potential for career advancemen
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