Shopper Marketing Specialist
hace 3 semanas
Shopper Marketing Specialist Apply locations: Tres Cantos, Madrid Time type: Full time Posted on: Posted 3 Days Ago Job requisition id: 526234 Hello.
We're Haleon, a new world-leading consumer health company.
Together, we're improving everyday health for billions of people through a global portfolio of category-leading brands, including Sensodyne, Panadol, Advil, Voltadol, Theraflu, Otrivin, and Centrum.
This is an exciting time to join us and help shape the future.
It's an opportunity to be part of something special.
About the role We are looking for a Shopper Marketing Specialist who joins our Trade Marketing Team in Tres Cantos, Madrid, and reports directly to our Category Shopper Marketing Manager.
A day in the life Lead Shopper strategy end to end at customer/channel level, through preparation and implementation of winning shopper activation plans, with a clear objective of increasing the company's market share and delivering budgeted sales and profit targets.
Ensure consistent high-quality Shopper Execution and control at the point of purchase.
Prepare shopper activation plan (Promotional Plan and In-store visibility plan) by customer, in close collaboration with sales and marketing teams, focusing on achieving execution and distribution goals.
Control promotion budget and measure shopper marketing effectiveness of promotion investments in the channel in line with the process.
Design pre-campaign jointly with sales coordination tracking execution.
Deliver brand priorities in market, taking direction from the Area marketing team on area priorities, and provide feedback with insights and in-market effectiveness of area initiatives.
Deliver execution strategies and plans (space, promotion) through to the point of purchase to win with our customers and consumers.
Sales forecasting for promo packs, jointly with Sales and Marketing.
Ensure our merchandisers team have high-quality relevant materials to activate the brands with shoppers and consumers.
Support sell-in strategy development and activities.
Implement sell-out strategy to optimize visibility, build customer recommendations, and drive consumer preference.
Evaluate shopper marketing campaigns effectiveness including ROI.
Manage relationships with external stakeholders.
Comply with local legislation and corporate standards in communication on materials and promotion.
Manage discussions with key customers on their category strategy, drive change, and significantly improve shopper engagement at the point of purchase.
Your areas of knowledge and expertise that matter most for this role University Degree level +4 years mainly in Trade Marketing position.
Analytical strategic vision.
Ability to uncover actionable insights.
Strong organization deadline management skills.
Teamwork spirit and proactive approach.
Influencing energetic drive.
High level of English.
Diversity, Equity and Inclusion At Haleon, we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives and promotes fair and equitable outcomes for everyone.
We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
We believe in an agile working culture for all our roles.
If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
Haleon is an Equal Opportunity Employer.
All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state, or local protected class.
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Shopper Marketing Specialist
hace 2 semanas
Madrid, Madrid, España Haleon A tiempo completoShopper Marketing SpecialistWe are seeking a highly skilled Shopper Marketing Specialist to join our Trade Marketing Team in Madrid. As a key member of our team, you will be responsible for developing and executing shopper marketing strategies that drive business growth and improve customer engagement.Develop and implement shopper activation plans to...
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Shopper Marketing Specialist
hace 2 semanas
Madrid, España Haleon A tiempo completo.Shopper Marketing Specialist Apply locations: Tres Cantos, MadridTime type: Full timePosted on: Posted 3 Days AgoJob requisition id: 526234Hello. We're Haleon, a new world-leading consumer health company. Together, we're improving everyday health for billions of people through a global portfolio of category-leading brands, including Sensodyne, Panadol,...
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Shopper Marketing Specialist
hace 3 semanas
Madrid, España Haleon A tiempo completo.Shopper Marketing Specialist Apply locations: Tres Cantos, Madrid Time type: Full time Posted on: Posted 3 Days Ago Job requisition id: 526234 Hello. We're Haleon, a new world-leading consumer health company. Together, we're improving everyday health for billions of people through a global portfolio of category-leading brands, including Sensodyne, Panadol,...
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Shopper Marketing Specialist
hace 2 semanas
Madrid, Madrid, España Haleon A tiempo completoAbout the RoleWe are seeking a highly skilled Shopper Marketing Specialist to join our Trade Marketing Team in Tres Cantos, Madrid. This role reports directly to our Category & Shopper Marketing Manager.Key Responsibilities:Lead shopper strategy end-to-end at customer/channel level, developing and implementing winning shopper activation plans to increase...
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Shopper Marketing Specialist
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Madrid, España Haleon A tiempo completoShopper Marketing Specialist Apply locations: Tres Cantos, MadridTime type: Full timePosted on: Posted 3 Days AgoJob requisition id: 526234Hello. We're Haleon, a new world-leading consumer health company. Together, we're improving everyday health for billions of people through a global portfolio of category-leading brands, including Sensodyne, Panadol,...
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Madrid, España Haleon A tiempo completo.Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltadol, Theraflu, Otrivin, and Centrum – through a unique combination of deep...
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Madrid, España Haleon A tiempo completo.Hello. We're Haleon.A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltadol, Theraflu, Otrivin, and Centrum – through a unique combination of deep...
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Madrid, España Haleon A tiempo completoHello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltadol, Theraflu, Otrivin, and Centrum – through a unique combination of deep...
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Madrid, España Haleon A tiempo completoHello. We're Haleon.A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltadol, Theraflu, Otrivin, and Centrum – through a unique combination of deep human...
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