Regional Practice Manager

hace 1 día

Barcelona, España Criteo A tiempo completo

.What You'll Do:The Performance Practice team at Criteo is responsible for providing expertise across Criteo's global performance marketing business.
This includes an in-depth knowledge of industry and ecosystem-related topics, such as addressability, identity, and commerce data.The mission and vision of Criteo's Performance Practice are to ensure that Criteo maintains a market-leading performance edge, with the voice of the customer-and channel partner-at the core of every initiative.As the Regional Practice Manager, you will be responsible for representing the regional perspective for Criteo Performance Marketing.
This executive-facing role requires both sales and subject matter expertise, as well as a critical role in executing key product and sales initiatives.This is a high-visibility position within the organization, requiring ownership of significant projects and an in-depth understanding of business details.
* Act as the Voice of the Customer (VOC) for your region, delivering insights to Product, Product Marketing, etc.
* Serve as a Subject Matter Expert (SME) on performance marketing, joining strategic client calls.
* Develop, plan, and execute Proof of Concepts (POCs) for your region.
* Assume responsibility for practice-related projects tied to the Product Development Lifecycle (PDLC).
* Support General Managers (GMs) in opportunity sizing and case-building for global performance initiatives.
* Serve as the internal customer to Product Marketing and Field Marketing* Engage with both end clients and Client Solutions teams on new and existing opportunities.
* Lead change management on strategic initiatives that require large-scale implementation.
* Act as SME and point person for Criteo 2025 initiatives.
* Develop expertise in regional customer segments and verticals.
* Be responsible and accountable for Gross Media Spend (GMS) and Gross Contribution exTac (CexT) in your region.Here's a deeper dive into critical elements of the roles and responsibilities:Executive Sales Role* Serve as a senior sales executive, managing C-level discussions with strategic advertisers.
* Provide expertise in performance marketing and deep knowledge of Criteo in client-facing interactions.
* Articulate a clear vision for Criteo in discussions with clients' leadership teams.Accountability for Revenue Growth in Regional Performance Media* Own performance revenue within your region.
* Define and manage expected revenue linked to product rolloutsAnnual Financial Planning* Collaborate with regional leaders to finalize performance and product needs.
* Identify product gaps, working with regions to assess and size these gaps.
* Define and execute a successful strategy to meet the annual financial plan with regional leaders.
* Present an actionable plan for the year and quarter, ensuring alignment with progress and actuals.
* Provide feedback on performance to Product in a clear, effective way

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