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Brand Manager For Our Trauma Division, Europe

hace 3 meses


Madrid, España Stryker Group A tiempo completo

.Why join Stryker? We are proud to be named one the World's Best Workplaces and a Best Workplace for Diversity by Fortune Magazine Learn more about our award-winning organization by visiting stryker.ComOur total rewards package offering includes bonuses, healthcare, insurance benefits, retirement programs, wellness programs, as well as service and performance awards – not to mention various social and recreational activities, all of which are location specific.Know someone at Stryker? Be sure to have them submit you as a referrral prior to applying for this position. Learn more about our employee referral programThe Job's Mission:Stryker's Trauma division offers market-leading solutions for the treatment of long and small bone fractures. Our portfolio features a comprehensive array of intramedullary nails, external fixation, plating, hand/wrist joint solutions, etc. Further details can be found by clicking on this link: Stryker Trauma .As Brand Manager Trauma, you will d rive market share growth through the formulation and execution of effective, strategic, marketing plans. Y ou are the European brand expert who sets strategic direction and ensures execution for portfolio growth through the development of marketing campaigns and strategies, portfolio development, as well as internal and external education strategies.This role will report to the Senior Manager, Marketing, Trauma Europe – and can be based in any of our European locations: we offer great workplace flexibility with a hybrid work modelWhat you will do:In alignment with global strategy, you will take the ownership of shaping the annual and long-range strategy for our Trauma product portfolio in Europe to achieve required growth, profit and market share targets.You will understand what customers value in relation to our Trauma portfolio and use these insights to fuel the development of value-focused messaging strategies.You will work closely with local Marketing teams in leading downstream execution to drive market share gain, while also contributing to upstream marketing initiatives to ensure development projects address European customer needs appropriately.You will create/distribute scalable assets, tools, marketing campaigns and best practices.In collaboration with the Education Manager, identify education, brand experience and customer engagement opportunities for both internal and external audiences.You will develop trust and strong relationships with the European Trauma & Extremities (T&E) Leadership Team, Local Marketers, Sales Teams, internal stakeholders, and key customers (KOLs).You will coach and guide interns within the group.Key Activities:In collaboration with the broader European Central and Local Marketing teams, drive the creation of the Annual Marketing Plan (AMP) and portfolio roadmap over 3-5 year horizon