Marketing Analytics And Insight Manager

hace 2 semanas

Zaragoza, España Celonis A tiempo completo

.Marketing Analytics And Insight Manager Madrid We're Celonis, the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes - and for that, we need you to join us. The Team:The Marketing Analytics and Insight team is part of the marketing operation, and works in close partnership with cross functional teams including the broader go-to-market organization, marketing and sales organizations. As the engine and oil of our marketing machine, driving efficiency, optimization and smooth operations. The Position:The Marketing Analytics and Insight Manager is responsible for driving the company's data-driven marketing strategy by analyzing complex data sets, deriving actionable insights, and presenting findings to key stakeholders. This role requires a blend of analytical skills, strategic thinking, and marketing expertise to optimize campaign performance, improve customer acquisition and retention, and influence product development and go-to-market strategiesThe Work You'll Do:Data Governance: Ensure data integrity, accuracy, and consistency across all marketing datasets. Work with IT and data teams to manage data sources, establish data standards, and implement best practices for data management. Data Integration: Work closely with data engineers and IT teams to ensure the seamless integration of data sources into visualization tools. Develop processes for data extraction, transformation, and loading (ETL) that support visualization needs. Data Analysis and Reporting: Analyze large datasets from various marketing channels (digital, social, email, SEO, etc. ) to assess campaign performance, customer behavior, and market trends. Develop comprehensive reports and dashboards that provide actionable insights to the marketing team and senior leadership. Marketing Strategy Optimization: Work closely with the marketing team to identify key metrics, evaluate the effectiveness of marketing campaigns, and recommend adjustments to improve ROI. Provide insights that drive the optimization of customer acquisition, engagement, and retention strategies. Customer Insights: Conduct deep dives into customer data to understand customer journeys, segmentations, and lifetime value (LTV). Utilize this information to inform personalized marketing strategies and product offerings. Predictive Analytics: Develop and apply predictive models to forecast future marketing outcomes, such as customer acquisition costs, conversion rates, and campaign effectiveness. Also Attribution and Marketing Mix models. Use these models to guide strategic decisions and budget allocations. Cross-Functional Collaboration: Partner with product, sales, finance, and IT teams to ensure that marketing strategies align with broader business goals

  • Senior Marketing Analytics Leader

    hace 1 mes

    Zaragoza, Zaragoza, España Importante Empresa A tiempo completo

    About the RoleWe are seeking an exceptional leader to join our team at Importante Empresa as the Senior Marketing Analytics Leader. This is a unique opportunity to drive strategic insights and guide our marketing efforts.Key ResponsibilitiesDevelop and maintain a robust analytics platform to support state-of-the-art marketing use cases.Translate data into...

  • Analytics And Cms Manager

    hace 2 meses

    Zaragoza, España Diageo A tiempo completo

    .About usDiageo is the world's leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness.Our purpose, Celebrating life, every day, everywhere, has a relevant role in our company, for our people, our diversity, our brands, in how we perform and how we build shared...

  • Analytics Solution Architect

    hace 2 meses

    Zaragoza, España Incubeta Africa Jaco Lintvelt Incubeta Africa Incubeta International A tiempo completo

    .About IncubetaIncubeta is a digital marketing consultancy with a focus on technology, data, and people. Our specialists build solutions that embrace the power of technology, the truth of data, and a spark of human creativity. We help advertisers, agencies, and publishers get the most from digital for their business.As Google's most experienced EMEA Sales...

  • Analytics Solutions Architect

    hace 1 día

    Zaragoza, Zaragoza, España Incubeta Africa Jaco Lintvelt Incubeta Africa Incubeta International A tiempo completo

    About IncubetaIncubeta is a digital marketing consultancy that combines technology, data, and human creativity to deliver innovative solutions for advertisers, agencies, and publishers. As Google's most experienced EMEA Sales Partner, we have successfully deployed hundreds of solutions across the Google Marketing Platform, addressing ad tech infrastructure,...

  • Analytics Solutions Architect

    hace 1 día

    Zaragoza, Zaragoza, España Incubeta Africa Jaco Lintvelt Incubeta Africa Incubeta International A tiempo completo

    About IncubetaIncubeta is a digital marketing consultancy that combines technology, data, and human creativity to deliver innovative solutions for advertisers, agencies, and publishers. As Google's most experienced EMEA Sales Partner, we have successfully deployed hundreds of solutions across the Google Marketing Platform, addressing ad tech infrastructure,...

  • Marketing Operations Manager

    hace 1 día

    Zaragoza, Zaragoza, España Quadient A tiempo completo

    Marketing Operations ManagerQuadient is seeking a highly organized and data-driven Marketing Operations Manager to join our team. This critical role will be responsible for managing our marketing technology stack, integrating new technologies, and improving overall marketing efficiency.Key Responsibilities:Oversee and optimize the marketing technology stack,...

  • Marketing Operations Manager

    hace 2 días

    Zaragoza, Zaragoza, España Quadient A tiempo completo

    Marketing Operations ManagerQuadient is seeking a highly organized and data-driven Marketing Operations Manager to join our team. This critical role will be responsible for managing our marketing technology stack, integrating new technologies, and improving overall marketing efficiency.Key Responsibilities:Oversee and optimize the marketing technology stack,...

  • Digital Marketing Manager

    hace 2 semanas

    Zaragoza, España Cátenon Worldwide Executive Search A tiempo completo

    .Digital Marketing Manager Madrid Madrid, Community of Madrid, ES Our client is a B2B software business, that launched a disruptive software for the fast-growing software development analytics market. FUNCTIONSThe Digital Manager will create and execute the Growth Strategy for our client in digital marketing and sales. In this role will build top performing...

  • Business Insights

    hace 4 semanas

    Zaragoza, España Timetogrow A tiempo completo

    .The Business Insights & Analytics Manager manages and oversees business analytics projects and processes to provide data-driven insights related to business performance used to advise and develop strategies for operational improvements and future business initiatives.Utilized KPIs, business performance data, industry trends, competitor intelligence, and...

  • Marketing Operations Manager |

    hace 2 días

    Zaragoza, España Contentsquare A tiempo completo

    .Location: Berlin / Paris Area, France / London Area / Madrid Area / Milan / Munich / Barcelona AreaDepartment: Marketing & Partnership – MOPSEmployment Type: Full-time / On-siteContentsquare is a digital experience analytics company dedicated to better customer understanding and making the digital world more human. We power more human experiences through...

  • Product Manager

    hace 1 día

    Zaragoza, Zaragoza, España Board International A tiempo completo

    Join Board International as a Product Manager - AnalyticsAt Board International, we empower enterprises to plan smarter, drive outcomes, and lead transformation with our Intelligent Planning Platform. With 28 years of experience, we've designed our Product with enterprise planning agility in mind and the passionate care of our people as our main driver. We...

  • Product Manager

    hace 1 día

    Zaragoza, Zaragoza, España Board International A tiempo completo

    Join Board International as a Product Manager - AnalyticsAt Board International, we empower enterprises to plan smarter, drive outcomes, and lead transformation with our Intelligent Planning Platform. With 28 years of experience, we've designed our Product with enterprise planning agility in mind and the passionate care of our people as our main driver. We...

  • Analytics Engineer

    hace 4 semanas

    Zaragoza, España Geospatial And Cloud Analytics Inc A tiempo completo

    .About MoonPay Hi, we're MoonPay. We're here to onboard the world to Web3. Why? Because we think Web3 is a unique and democratizing technology. It gives people back control of their money, digital identity, data, and property like nothing else before it.What we doWe're the leading infrastructure company in Web3. This means we offer our partners everything...

  • Senior Product Marketing Manager

    hace 4 semanas

    Zaragoza, Zaragoza, España Nexthink A tiempo completo

    Senior Product Marketing ManagerNexthink, a leader in digital employee experience management software, seeks a seasoned Senior Product Marketing Manager to champion our innovative products. As a key member of our growing team, you will develop and execute go-to-market strategies that generate interest, accelerate pipeline, and drive product...

  • Senior Product Marketing Manager

    hace 4 semanas

    Zaragoza, Zaragoza, España Nexthink A tiempo completo

    Senior Product Marketing ManagerNexthink, a leader in digital employee experience management software, seeks a seasoned Senior Product Marketing Manager to champion our innovative products. As a key member of our growing team, you will develop and execute go-to-market strategies that generate interest, accelerate pipeline, and drive product...

  • Regional Recruitment Marketing Manager

    hace 1 día

    Zaragoza, Zaragoza, España Fresenius Medical Care A tiempo completo

    Job Title: Regional Recruitment Marketing ManagerWe are seeking a highly skilled and experienced Regional Recruitment Marketing Manager to lead our recruitment marketing strategy across the EMEA region. As a key member of our Talent Acquisition Global Excellence team, you will leverage your expertise in digital media, data analytics, and employer branding to...

  • Regional Recruitment Marketing Manager

    hace 2 días

    Zaragoza, Zaragoza, España Fresenius Medical Care A tiempo completo

    Job Title: Regional Recruitment Marketing ManagerWe are seeking a highly skilled and experienced Regional Recruitment Marketing Manager to lead our recruitment marketing strategy across the EMEA region. As a key member of our Talent Acquisition Global Excellence team, you will leverage your expertise in digital media, data analytics, and employer branding to...

  • Analytics Solutions Expert

    hace 4 semanas

    Zaragoza, Zaragoza, España Incubeta Africa Jaco Lintvelt Incubeta Africa Incubeta International A tiempo completo

    About IncubetaWe are a digital marketing consultancy with a focus on technology, data, and people. Our specialists build solutions that leverage the power of technology, the truth of data, and human creativity. We help advertisers, agencies, and publishers get the most from digital for their business.As Google's most experienced EMEA Sales Partner, we have...

  • Analytics Solutions Expert

    hace 4 semanas

    Zaragoza, Zaragoza, España Incubeta Africa Jaco Lintvelt Incubeta Africa Incubeta International A tiempo completo

    About IncubetaWe are a digital marketing consultancy with a focus on technology, data, and people. Our specialists build solutions that leverage the power of technology, the truth of data, and human creativity. We help advertisers, agencies, and publishers get the most from digital for their business.As Google's most experienced EMEA Sales Partner, we have...

  • Marketing Operations Manager

    hace 7 días

    Zaragoza, España Contentsquare A tiempo completo

    .Marketing Operations Manager Madrid Madrid, Community of Madrid, ES Berlin / Paris Area, France / London area / Madrid Area / Milan / Munich / Barcelona AreaMarketing & Partnership – MOPS /Full-time /On-siteContentsquare is a digital experience analytics company dedicated to better customer understanding and making the digital world more human. We power...