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(Ws-929) Senior Quantitative Ux Researcher
hace 2 meses
.Job Description : Senior Quantitative UX Researcher, Experience ResearchExcellence in news demands excellence in our customers' experiences. Our Experience Group brings together teams covering Product, UX, Engineering, Operations, and Data with a single purpose: to connect people to the news that matters most, when and where they need it, by creatively defining and building connected, innovative, and sustainable experiences/products that are data-informed and with a customer lens. The Customer Insights team supports Dow Jones strategic goals and their implementation by providing end-to-end understanding of our markets, customers, and products from market research to user testing to rapid testing.This role focuses on Dow Jones' Consumer and B2B business units which include The Wall Street Journal, Factiva, MarketWatch, Risk & Compliance, and many others. As a Quantitative UX Researcher, you will play a critical role in driving efforts to transform and improve users' digital experiences, using data & insights to inform product and UX priorities while maintaining a constant cycle of feedback and iteration to ensure progress. You'll combine skills in behavioral research design, statistical methods, and general programming to improve user experience. This will be a highly collaborative role requiring partnerships with Experience Architecture, Experience Design, Customer Insights, Engineering, Operations, and Product teams as well as SMEs and partners across Dow Jones. The Quantitative UX Researcher will report to the VP, Customer Insights.Responsibilities Plays a lead role in helping partners in UX and Product understand user needs and behaviors.Generates insights that both fuel ideation and evaluate designs, including understanding current state and behavior, as well as analyzing the impact of changes to the user experience.Investigates user behavior and user needs using empirical research methods such as logs analysis, survey research, path modeling, and regression analysis.Defines and measures quantitative UX topics, goals, and metrics in collaboration with Experience Designers, Experience Architects, Data Scientists, Engineers, and Product Managers.Gathers, analyzes, and makes sense of UX data and usage metrics to better understand behavior. Generate essential inputs for designing useful, usable products that meet and exceed user needs.Works independently to design, execute, and analyze quantitative research studies.Runs large-scale surveys, experimental design tests, statistical analyses, develops reports, and builds dashboards.Uses methods and tools that include survey research, in-product testing, behavioral analytics, regression analysis, and logs analysis.Examines existing data and product designs to generate hypotheses and plans for high-impact research.Works with data teams to query and synthesize insights that support designers' or product managers' hypotheses
