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Performance Marketing And Content Specialist
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Empowering people, creating technology.Responsibilities :Key ResponsibilitiesKey ResponsibilitiesSupport in the development and implementation of PAID Digital Consideration and Conversion strategyBuild performance media campaigns in terms of set-up, media management and asset managementOrchestrate the digital customer journey (PAID, OWNED, SOCIAL) from planning to rollout in relevant channels of the digital funnel by identifying signals, that consumers are sending, and an excellent orchestration of their messagingTrack all media and search platforms (Google, Youtube, Meta) and campaign analytics from our brand and competition for agile improvement of assets and of future campaigns ensuring KPIs and ROI are metMirror the Social and low funnel activities in our website and -shopsQualifications :Professional experience and education3 years of relevant professional experience in marketing, digital marketing, performance marketing ideally in a FMCG business or a media / digital agencyUniversity degree in Business Administration with focus on marketing, digital media management, communication or similarProven track record in digital marketing and performance marketingCategory insights (FMCG, Non-food) as an advantageGood technical knowledge of all relevant tools for analytics and data management#J-18808-Ljbffr
