CRM Administrator

hace 22 horas


Málaga, España VIVAGYM A tiempo completo
Descripción:

Buscamos para incorporar en nuestras oficinas centrales en Málaga un/a CRM Administrator desempeñando las siguientes funciones principales:

  • Gestionar el CRM de la organización
  • Planificar y ofrecer estrategias de CRM, fomentando la retención y la fidelidad de los clientes
  • Customer Journey Mapping analizando puntos de contacto y maximizando oportunidades comerciales
  • Monitorizar y maximizar las estrategias de valor de vida del cliente asegurando la máxima rentabilidad
  • Garantizar que la base de datos esté segmentada de forma eficaz para actividades de marketing específicas
Requisitos:
  • Titulación/Formación preferente: Publicidad, Marketing o similares.
  • Más de 3 años de experiencia en gestión de comunicaciones tanto para clientes como internas.
  • Habilidad de redacción para comunicarse con socios internos o incluso para escribir manuales de capacitación técnica para usuarios finales.
  • Conocimiento en temas técnicos de CRM (HTML, CSS y segmentación).
  • Atención al detalle, para gestionar la integridad de los datos de CRM.
  • Valorable conocimientos de programas Adobe (Illustrator y Photoshop).
  • Capacidad para trabajar bien en un entorno colaborativo rápido.
  • Capacidad para realizar múltiples tareas.
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