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User Acquisition Manager
hace 4 meses
As you contemplate your future you might be asking yourself whats the next step? Start your journey with us
Were seeking an experienced User Acquisition Managerto join our App Marketing team in Barcelona hybrid to design and propose strategies and tactical actions to drive growth and business impact If youre ready to soar were ready to take you there
Why eDreams ODIGEO
Join the worlds leading travel subscription platform and one of the largest ecommerce businesses in Europe
20 million customers 44 markets 5 brands 52M members in Prime
162 million bookings FY23 More than 50000 bookings per day 100 million daily user searches
1400 employees More than 50 different nationalities 99 permanent contracts 363 average age
Were a leading travel tech company revolutionising the travel booking experience through our consumer insight innovative technology market leadership and Prime the worlds first travel subscription program
What you will do:
The Roles Key Responsibilities and Tasks
As an eDOer you will have clear objectives great challenges and a clear overview of how your work contributes to the global company project and its customers As a User Acquisition Manager you will be in charge of:
Get an understanding of performance by deeping diving into campaign data Translate business questions into analytical requirements for the analysts that work within the marketing department and work with them to generate insights; Design and propose strategies and tactical actions to drive growth and business impact but also to learn more how each media can contribute to generating value; Drive the execution of the strategic priorities to achieve objectives and key results track them over time and report the progress to the rest of the teambusiness; Surface the measurementtracking needs to Measurement Product Owner to increase the ability to collect data and measure performance; Implement optimize and own the campaign performance cross all eDreams ODIGEO brands and products; Design and execute a testing and learning agenda for media buying audiences contentpromotions and creatives; Collaborate with the internal creative team as well as external creative agencies to ensure creatives do align to the requirements from publishers; Be part of crossfunctional projects and collaborate closely with other departments to design and execute marketing campaigns to support the global product eg flights hotels car rentals etc and marketing strategy Prime program holidays offers Improve current best practices and document process for campaign launch and ongoing optimization What you need to succeed: Job Requirements Bring your unique perspective speak up and offer disruptive solutions Youll have the opportunity to learn and grow while making a real impact on our team Heres what you need to succeed: Past proven experience on app marketing app metrics app tracking and measurement is mandatory We will not take into consideration applications without previous experience in app marketing; Critical and strategic thinking with the ability to design media audience and engagement strategies to support the company strategy and drive growth at scale We are not looking for an executor but for someone that is able to tell us what to do and then make it happen; Strong analytical skills including the ability to analyze data to make optimization decisions along with excellent data storytelling skills This goes beyond being able to build reports this is truly about generating insights to drive the strategic and tactical approach; Being curios and continuously asking why campaigns ads perform in a certain way or why a metric is behaving differently over time geographies and media; Deep understanding and handson experience in managing one or more media buying platforms among FacebookInstagram Google Display Networks Apple Search Ads TikTok etc; Being able to work autonomously and self driven to achieve results; Experience working with tracking and attribution solutions for Apps one or more among Appsflyer Adjust Singular Firebase GA4 is nice to have; Any level in English as long as you are able to tell a story from the data communicate complex information around campaigns and have relevant conversation with the team and the stakeholders; Positive attitude and a true team player able to work with people with different background styles and culture Whats in it for you? The best talent deserves the best benefits At eDO we want you to be a part of our success story and great culture Heres what we offer: A rewarding Compensation package Prime Plus membership competitive salary and benefits package including flexible benefits performancebased bonuses birthday day off discounts and partnerships relocation support and the possibility of choosing your equipment and even better keeping it for free after 3 years Continuous learning to fuel your growth and explore new horizons Learn and grow with free Coursera access soft skills workshops tech training leadership development and more Plus enjoy a great onboarding program Grow opportunities to empower your career and unleash your potential Personalised career paths and the eVOLVE Program will help you discover grow and thrive Internal mobility opportunities let you pursue horizontal career changes and promotions Your Wellbeing is our Priority Embrace Freedom and Flexibility At eDO we value flexibility employee care and transparency We offer a hybrid homeoffice model focused on outcome not timeinseat Youll be able to find the right workpersonal life balance that suits you best Work hard party hard We believe in having fun and connecting with colleagues Join eDO for afterwork events padel tournaments parties and more Create communities based on your passions like sports and music Come to work as you are with no dress code and enjoy free fruit coffee and tea at our offices Enjoy a dynamic and healthy environment Be innovative take risks and share your ideas Our diverse and openminded teams support high performance learning and growth Youll work in an Agile Mindset environment with recognition at our core Wanna take a peek into what its like to work at eDO? Follow us on and discover more about life at eDO If you are ready for a career opportunity with unmatched benefits continuous learning and a supportive worklife balance look no further Take your career to new destinations by applying now and help our diverse inclusive and passionate team shape the future of travel now