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Content Marketing
hace 4 meses
UNIE Universidad (universidadunie.com)
¿En qué consistirá tu día a día?
Como responsable de social media, liderarás la comunidad en línea, la estrategia y producción de contenido y gestionaras las redes sociales, siempre alineada a la imagen e identidad de la Universidad. Desempeñarás la presencia en las redes sociales a través de la planificación estratégica, la creación de contenido y trabajo con distintos equipos. Para desempeñar tu rol, deberás comprender las tendencias del mercado, así como de planificar, controlar diversas plataformas y saber analizar y ejecutar mejoras.
Liderarás la estrategia de redes sociales, fijando KPIS para alcanzar objetivos de mejora y crecimiento.
Elaboración y validación de plan de contenidos de blog y redes sociales.
Gestionarás la comunidad en línea de las RRSS (Facebook, LinkedIn, Tik Tok, Instagram y X).
Creación, edición y publicación contenido para social media.
Contacto con la agencia para la estrategia y producción de contenido.
Medición, reporte y análisis de las métricas de social media y blog perfomance, identificando áreas de mejoras y optimización.
Creación de texto, creatividades y media adhoc a redes sociales.
Ejecución y gestión del Plan de Marketing en la parte de social media.
Monitorización y seguimiento de la reputación de marca a través de plataformas de control y Google Reviews.
Sugerir e implementar nuevas estrategias para el crecimiento y optimización.
¿Qué ofrecemos?
Contrato estable: Indefinido y Jornada Completa.
Podrás desarrollarte profesionalmente gracias a nuestros planes de formación y desarrollo de talento interno.
Descuentos y promociones exclusivas para nuestros empleados (masters y posgrados, sellos editoriales, coleccionables, Casa del Libro…).
Un atractivo paquete de beneficios sociales a través del plan de retribución flexible que incluye: tarjeta transporte, tarjeta restaurante, cheque guardería, seguro médico, etc.
