National Event Manager

hace 3 semanas

Madrid, España Red Bull A tiempo completo
Company Description

The National Event Manager designs and executes an effective and innovative national event marketing programme on a highly professional level, adapting it to address national market needs and goals.

He/she is one of the most important drivers of innovation and creativity in events and in exploring and finding new relevant playgrounds and future trends. Innovation is priority, followed by excellent and efficient execution, creating unique and exciting experiences for our consumers, always in line with the national strategy. He/she oversees the national Event Car Programme, supports relevant 3rd party projects with an approach aligned with Media Network & Field Marketing teams, leveraging global/international Red Bull assets as well as spearheading new innovations in the sports world.

Job Description

OWNERSHIP OF THE ENTIRE EVENTS MARKETING STRATEGY

Create an innovative, outstanding, and relevant national event programme, based on a mid/long term strategy.

Responsible for a 360 coordination and implementation of the events.

Implement new and innovative consumer engaging concepts, activities and projects, in close alignment with the regions.

Explore new playgrounds (new sports) with a credible approach and responsible for an adequate partnership plan to render the programme.

Build and execute a 3rd Party Sports Events Strategy in close alignment with the Field Marketing team

EVENT ORGANISATION

Ensure a premium execution of the country events programme with a 360º amplification plan working closely together with the wider Marketing and Sales departments.

OWNERSHIP OF THE EVENT CAR PROGRAMME

Coordinate a National Event Car Programme strategy, establishing clear targets and focus points per quarter.

COMMUNICATION

Communicate information via the Red Bull SportsNet for all event related topics.

Design and contribute unique stories, new formats and top media content for Red Bull Media Network.

Setup a strong network to establish Red Bull as functional beverage and innovative brand with athletes, opinion leaders, sport industries, agencies, media, federations, authorities, etc

TEAM STRUCTURE & MANAGEMENT

Qualifications

University Degree Marketing, Event Organization, Sports and Experiential Marketing

Minimum 5 year’s work experience as Senior Event Manager in the sports industry, sport-, events- or marketing agency or sport institution, leading a team and having established holistic marketing strategies.

Knowledge of the Spanish Sports and Events landscape and industry

Ability to design, organize events and projects of all scales.

Ability to lead project teams and follow a 360-degree marketing and organizational approach.
Fluent in Spanish & English – written and spoken

Creative & innovative, Open-minded & self-conscius, Organizing ability, Loyal, friendly, responsable, Sporty & fit for outdoor work.

Leadership skills, Strong team player, Power Point advanced skills.. EDV (Word, Excel, Power point

Additional Information

Travel 50%

The description of this job offer is intended to collect the information necessary to identify, in a general and non-exhaustive manner, the general characteristics of the position, with the aim of allowing those who wish to apply and participate in the selection process to do so with full legal guarantees. You are also informed that Red Bull España, S.L. will treat your application and those of other candidates with full respect for current legislation and fundamental rights; in particular, equal treatment and non-discrimination. Likewise, those who wish to start the process are informed that no rights can be expected as a result of this job offer.

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