Valeda Sales and Marketing Director Europe

At Alcon, we're passionate about enhancing sight and helping people see brilliantly. With more than 25,000 associates, we innovate fearlessly, champion progress, and act swiftly to impact global eye health. We foster an inclusive culture, recognizing your contributions and offering opportunities to grow your career like never before. Together, we make a difference in the lives of our patients and customers. Are you ready to join us? This role is part of Alcon's Commercial & General Management function, a team that oversees the company's commercial strategies to ensure operational efficiency and support strategic decision making as we transform the eye care industry. The Europe Director, Sales & Marketing
- Valeda is accountable for defining and executing the European commercial strategy for Valeda. In this role, a typical day will include:
* Lead, coach and align the European Valeda commercial organization against clear priorities, targets and execution standards.
* Review business performance, pipeline, forecast, installed-base productivity, treatment utilization and country action plans.
* Partner with IMG Marketing to translate regional strategy into practical country plans, campaigns, congress activities and customer activation.
* Collaborate with Market Access in selected priority countries to support access pathways and build plans for future reimbursement or funding opportunities.
* Engage country leaders, strategic accounts, key customers and cross-functional partners to remove barriers and accelerate growth.
* Allocate resources and investment to the highest-value opportunities while maintaining strong operational and financial discipline. European commercial strategy & performance Develop and execute the European sales and marketing strategy for Valeda, aligned with regional business priorities. Own delivery of revenue, growth, market development and adoption objectives across European markets. Lead annual operating plans, budgeting, forecasting, territory design, resource allocation and business reviews. Establish clear KPIs and operating mechanisms covering pipeline, device placements, treatment utilization, activation and conversion. Identify growth opportunities, performance gaps and corrective actions by country, cluster and customer segment. Bring strong commercial and financial discipline; previous P&L management experience is a significant advantage. People leadership & organization development Lead a geographically dispersed organization of 15+ colleagues, including Valeda Sales, Hunter roles, Clinic Activation Managers and Inside Sales. Recruit, onboard, coach and develop talent while building succession plans and future leadership capability. Create a high-performance culture grounded in customer impact, accountability, collaboration, inclusion and speed of execution. Set clear role expectations and ensure effective handoffs between lead generation, account acquisition, installation and post-install activation. Manage performance fairly and consistently, recognizing strong contribution and addressing execution gaps promptly. Sales leadership & customer engagement Lead market prioritization, strategic-account development and acquisition of new Valeda customers. Guide the hunter team in prospecting, qualification, value selling, negotiation and closing. Ensure strong commercial handover to Clinic Activation Managers so each installed device has an actionable utilization plan. Build senior relationships with key opinion leaders, clinic owners, administrators, strategic groups and relevant external stakeholders. Represent Valeda at major European congresses, customer engagements and leadership forums. Marketing collaboration & country execution Act as the principal commercial partner to the IMG Marketing team for Valeda in Europe. Contribute commercial insight to the creation of European positioning, campaigns, congress plans, demand-generation programs and sales-enablement materials. Lead execution of approved marketing plans in the countries, adapting activation to local priorities and requirements. Ensure strong alignment among IMG Marketing, country marketing, field teams, Medical Affairs and other internal stakeholders. Monitor execution quality and campaign impact, using insights to improve future plans. Market access & future readiness Collaborate with Market Access teams in selected priority countries to support access strategies and implementation plans. Provide customer, market and commercial insights that strengthen local value propositions and access planning. Help prioritize markets and initiatives based on business potential, access feasibility and organizational readiness. Support the development of longer-term plans aimed at broader patient access, reimbursement or alternative funding pathways. Ensure coordination with Medical Affairs, Legal and Compliance as required. Business excellence, governance & compliance Drive forecast accuracy, CRM discipline, pipeline transparency