Paid Media Social
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* Liderar la estrategia y la toma de decisiones analíticas/creativas mano a mano con Head of Marketing.
* Gestionar presupuestos de 10K a 200K/mes sin temblarte el pulso.
* Pensar en margen y contribución, no solo en ROAS (aquí defendemos KPIs como AOV, LTV CAC y NET Margin).
* Cruzar datos reales: Conectarás el rendimiento de paid media con el margen real del producto, stock e inventario.
* Testing creativo: montarás briefings por ángulos, testearás hipótesis en vídeo/estático y construirás UGC por módulos.
*
Experiencia:
Entre 3 y 5 años gestionando cuentas Ads en e-commerce (idelamente con catálogos amplios)
* Media Buyer con cicatrices: Has gestionado inversión real, con aciertos y aprendizajes demostrables en cuentas de todos los tamaños.
* Background: Provenir de agencia (entiendes el ritmo multicuenta y multimarca) con mentalidad de consultor no solo ejecutor.
* Ecosistema Push & Marketplaces: Dominio de Google Ads, Meta Ads, Tiktok Ads y publicidad en Marketplaces Ssponsored products, Brands, Display)
* Toolstack: Cómodo/a con shopify, analítica, feeds, catálogos y herramientas de gestión de producto.
* Autonomía: Capaz de proponer, estructurar y defender estrategias, no solo ejecutar. PUNTOS EXTRAS (LO VALORAMOS MUCHO)
* Conocimiento avanzado en e-commerce, gestión de feeds complejos (ej. Channable) y soluciones avanzadas de catálogo. Sobre el puesto:
*
Ubicación:
Barcelona (modelo híbrido, presencial Lunes y Martes).
* Jornada: 40h/semana (Lunes a Jueves de 9h a 18h
- Viernes Jornada intensiva de 8h a 15h)
* Contrato: Indefinido.
*
Salario:
30.000
- 34.000€ brutos al año (según experiencia)
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