Creative Producer

Overview Hungry Minds is a global creative publishing studio on a mission to ignite curiosity and wonder. Since 2021, we’ve been crafting high-quality, entertaining products that sit at the crossroads of art, education, storytelling, and commerce. Our flagship release, The Book: The Ultimate Guide to Rebuilding Civilization, has reached over 500,000 customers across 50+ countries. As we continue to scale globally, we’re strengthening our in-house creative and strategy team to build clearer creative systems, develop scalable narratives, and connect our products with the right audiences through performance-driven content. About Hungry Minds Hungry Minds is a global creative publishing studio on a mission to ignite curiosity and wonder. Since 2021, we’ve been crafting high-quality, entertaining products that sit at the crossroads of art, education, storytelling, and commerce. Our flagship release, The Book: The Ultimate Guide to Rebuilding Civilization, has reached over 500,000 customers across 50+ countries. As we continue to scale globally, we’re strengthening our in-house creative and strategy team to build clearer creative systems, develop scalable narratives, and connect our products with the right audiences through performance-driven content. The Role We’re looking for a Creative Strategist / Creative Producer

to own creative thinking for paid advertising and turn strategy into clear, executable production tasks. This role sits at the intersection of strategy, ideation, and production . You won’t just define what to test — you’ll define how it gets made, by creators, editors, and designers. You’ll work closely with media buyers and production partners to build a repeatable, performance-driven creative system

across channels like Meta

and TikTok . What You’ll Do Develop and own creative strategy for paid ads

(Meta, TikTok, and other performance channels) Define angles, formats, hooks, narratives, and testing hypotheses

rooted in audience insight and performance data Translate strategy into clear, actionable creative briefs

for: UGC creators AI creators Freelance video editors Internal designers Hire, onboard, and manage creators and freelancers when needed Provide structured, performance-oriented feedback

and iterate on creatives Ensure all creative tasks are clear, executable, and outcome-focused

Partner closely with media buyers

to align creative testing with campaign goals and scaling plans Analyze creative performance and translate insights into next testing directions

Help build repeatable creative systems , frameworks, and workflows — not one-off ideas

What We’re Looking For Strong understanding of paid ads creatives , especially on Meta

Ability to connect insights → strategy → production

Proven experience writing creative briefs that creators can actually execute well

Experience working with UGC creators and freelance editors

Strategic mindset paired with strong creative taste

Clear communicator with a strong ownership mentality

Comfortable operating in fast-moving, performance-driven environments

Collaboration Format Open to full-time or part-time , depending on experience and availability Structured as a long-term collaboration , not a short-term gig Fully remote , async-friendly, outcome-focused

Nice to Have Experience hiring and managing UGC creators

Familiarity with creative testing frameworks

Experience with AI-assisted creative workflows

Interest in culture, art, design, and storytelling

What Matters Most You understand why people buy — and can turn that into high-performing creatives You can translate abstract ideas into clear briefs and production tasks

You enjoy building systems, structure, and creative clarity

You care deeply about both creative quality and performance