Marketing Operations and CRM Expert
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* Healthcare insurance
* Wellness support
* Generous time off
* Local perks (meal vouchers, transport allowances, parental leave)
* Career growth and learning opportunities
* Global, diverse team and flexible work arrangements Responsabilidades
* Configure, maintain, and optimize marketing systems for scalability and performance
* Lead AI-powered workflows, agents, and emerging capabilities to automate marketing processes
* Manage HubSpot–Salesforce sync, ensuring data integrity and alignment
* Develop and refine predictive lead scoring for better prioritization and conversion
* Monitor workflows and resolve errors, especially MQLs and lead routing
* Use data enrichment and custom actions in workflows to enhance automation
* Document processes, train users on best practices, and maintain CRM data hygiene
* Oversee data security, governance, and GDPR compliance for marketing systems
* Drive cross-platform integrations and collaborate with data teams and system admins
* Stay updated on data and tech changes, evaluating new solutions as needed
* Support ongoing improvements to marketing tech and AI initiatives Requisitos principales
* HubSpot proficiency (required)
* Salesforce experience a plus, especially HubSpot–Salesforce sync
* Interest or hands-on experience with applying AI to marketing operations
* Familiarity with predictive lead scoring, data enrichment, and custom-coded workflow actions
* Proven ability to manage multiple priorities with attention to detail
* Proactive mindset with initiative and follow-through
* Strong written and verbal communication in English
* Degree in marketing, computer science, business, or related field (unknown)
* proactive mindset
* strong initiative and follow-through
* clear communication
* HubSpot
* Salesforce
* AI in marketing operations
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