Senior Demand Generation Manager
Hace 3 semanas
Málaga, Andalucía, España
Deel
Jornada completa
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Overview In this role you will own the demand strategy and go-to-market for Deel’s emerging product lines, driving full-funnel demand through non-paid channels. You’ll partner with Sales, Growth Marketing, Product Marketing, and regional teams to build a scalable AI-powered demand engine. The position blends strategic planning with hands-on execution, optimizing campaigns and testing channels to accelerate pipeline growth. You’ll influence cross-functional stakeholders and leverage AI to move faster and smarter, shaping how Deel scales new products globally. Compensaciones / Beneficios
* Stock grant opportunities
* Remote work flexibility
* WeWork access (optional)
* Competitive total rewards and benefits
* Equity and growth-focused perks
* Inclusive workplace culture Responsabilidades
* Set quarterly demand strategy and growth targets with Sales, Product Marketing, and regional teams
* Design integrated demand architectures across owned, earned, partnership, and emerging channels using AI to forecast performance
* Own demand generation across non-paid channels: content syndication, partnerships, affiliates, review sites, lead buys, webinars, and emerging sources
* Use AI agents to generate and test campaign messaging; build automations to reduce manual work
* Research new platforms, establish ROI frameworks, and quickly kill underperformers
* Partner with Sales, Product Marketing, and regional teams to align strategy and drive conversions
* Track efficiency metrics (CPL, cost per SQO, pipeline ROI); automate reporting and optimize based on feedback loops Requisitos principales
* 8+ years of experience in B2B demand generation, growth marketing, or integrated campaigns (SaaS/tech preferred)
* Proven track record building campaigns that deliver pipeline and revenue at scale
* Advanced ability to forecast, analyze, and optimize funnel performance across channels (leads, SQOs, pipeline)
* Strong command of demand and performance metrics: CPL, cost per SQO, ROAS, pipeline contribution, conversion rates, pipeline ROI
* Hands-on builder mentality: experiment from idea to launch to analysis
* Comfort with AI tools and eagerness to use them to move faster
* Exceptional collaboration skills and ability to influence without authority
* Executive presence for presenting insights at leadership level
* Autonomous, data-driven, self-motivated with fast-paced adaptability
* Fluency in analytics tools, reporting, and dashboard development
* Fluent in written and spoken English
* collaboration
* analytical mindset
* execution focus
* AI tools and agents
* LLMs and automation for campaign creation, testing, and optimization
* forecasting and analytics
* Stock grant opportunities
* Remote work flexibility
* WeWork access (optional)
* Competitive total rewards and benefits
* Equity and growth-focused perks
* Inclusive workplace culture Responsabilidades
* Set quarterly demand strategy and growth targets with Sales, Product Marketing, and regional teams
* Design integrated demand architectures across owned, earned, partnership, and emerging channels using AI to forecast performance
* Own demand generation across non-paid channels: content syndication, partnerships, affiliates, review sites, lead buys, webinars, and emerging sources
* Use AI agents to generate and test campaign messaging; build automations to reduce manual work
* Research new platforms, establish ROI frameworks, and quickly kill underperformers
* Partner with Sales, Product Marketing, and regional teams to align strategy and drive conversions
* Track efficiency metrics (CPL, cost per SQO, pipeline ROI); automate reporting and optimize based on feedback loops Requisitos principales
* 8+ years of experience in B2B demand generation, growth marketing, or integrated campaigns (SaaS/tech preferred)
* Proven track record building campaigns that deliver pipeline and revenue at scale
* Advanced ability to forecast, analyze, and optimize funnel performance across channels (leads, SQOs, pipeline)
* Strong command of demand and performance metrics: CPL, cost per SQO, ROAS, pipeline contribution, conversion rates, pipeline ROI
* Hands-on builder mentality: experiment from idea to launch to analysis
* Comfort with AI tools and eagerness to use them to move faster
* Exceptional collaboration skills and ability to influence without authority
* Executive presence for presenting insights at leadership level
* Autonomous, data-driven, self-motivated with fast-paced adaptability
* Fluency in analytics tools, reporting, and dashboard development
* Fluent in written and spoken English
* collaboration
* analytical mindset
* execution focus
* AI tools and agents
* LLMs and automation for campaign creation, testing, and optimization
* forecasting and analytics