Marketing Manager, Fast Fashion Brands – Cyclone EMEA

Cyclone Yarn, a division of Cyclone Technology, is a global innovation leader in textile-to-textile recycled yarn and fiber manufacturing, headquartered in Putian City, China. Through patented Full Chemical (T2T) and Mechanical (B2T) recycling technologies, combined with in-house spinning and texturing capabilities, Cyclone produces some of the world’s most sustainable high-performance yarns. Driven by a commitment to true circularity, Cyclone yarn partners with leading brands across the apparel, footwear, home furnishings, automotive, and industrial sectors to reduce environmental impact while delivering premium-quality materials and innovative textile solutions. Role Overview Cyclone Yarn is seeking a full-time, Marketing Manager to join its European marketing team. This role will focus on developing strategic partnerships with European Fast fashion and Leisure brands, driving sustainability-focused initiatives, and supporting business growth through marketing, customer engagement, and cross-functional collaboration. The ideal candidate is passionate about sustainability, innovation, and relationship building, with experience working within the Fast fashion and Leisure brand or textile industries.

Key Responsibilities
• Establish, develop and strengthen relationships with European brands.
• Presenting Cyclone’s capabilities, technologies, and product portfolio while identifying and understanding customer needs.
• Leading and facilitating collaborative projects focused on circularity, sustainability, and material innovation.
• Sharing market intelligence and customer insights with headquarters to help guide innovation and R&D priorities.
• Partnering closely with the Sales team to ensure alignment on customer requirements and project execution.
• Managing marketing initiatives, campaign development, promotional materials, and social media activities.
• Collaborating cross-functionally with Cyclone’s R&D, Operations, and Sales teams globally.
• Planning, organizing, and managing trade show participation, exhibition booths, seminars, and internal/external training events.
• Supporting departmental and corporate objectives through KPI-driven performance goals.
• Representing Cyclone as a brand ambassador within the brands and sustainable textile industries. Qualifications
• Bachelor’s degree or equivalent professional experience.
• Minimum of 5 years of experience in marketing, business development, account management, or a related field.
• Experience working with Leisure/Fast fashion / Luxury brands and European market partnerships strongly preferred.
• Strong project and stakeholder management skills, with the ability to coordinate cross-functional initiatives and manage timelines effectively.
• Excellent written and verbal communication skills, including the ability to present strategies and results to diverse audiences.
• Knowledge of sustainable materials, textile manufacturing, or outdoor industry trends is highly desirable.
• Basic understanding of yarn applications and textile end uses.
• Ability to travel (approximately 30-40%) for customer meetings, supplier visits, trade shows, and industry events.
• Cultural awareness and the ability to work effectively within a global organization.
• Positive, self-motivated, and eager to learn in a fast-paced environment.
• Leadership skills with the ability to inspire and collaborate with team members.
• Mandarin language proficiency is a plus.

Experience:
• Textile: 3 years (Preferred) Willingness to travel:
• 50% (Required) Work

Location:
Remote (Europe)
•
• Preferably: South of Europe (e.g. France, Spain, Italy)