Social Media and Planning Manager

Acerca de realme realme es una marca tecnológica fundada oficialmente por Sky Li el 4 de mayo de 2018. La aspiración de realme es ofrecer a los jóvenes productos con una experiencia completa y superior, y la empresa se esfuerza por convertirse en una marca tecnológica de tendencia. Gracias a sus conocimientos y experiencia en tecnologías de vanguardia para smartphones y el Internet de las Cosas (IoT), realme ofrece a los consumidores productos con tecnologías, características y experiencias innovadoras que se aplican por primera vez en sus respectivos segmentos de precio. A principios de 2020, realme anunció su estrategia dual «Smartphone + AIoT». En junio de 2020, el número de usuarios de smartphones de realme a nivel mundial alcanzó los 35 millones, mientras que las ventas de productos de audio AIoT superaron el millón de unidades. Según las estadísticas de Counterpoint sobre los envíos mundiales de smartphones durante el primer trimestre de 2020, la emergente marca de smartphones realme ocupó el séptimo puesto, con un crecimiento interanual del 157 %, situándose también en el primer lugar a nivel mundial en términos de crecimiento. Como la marca de smartphones de más rápido crecimiento del mundo, realme se ha consolidado firmemente entre las principales marcas de smartphones. Job Overview We are looking for a creative, strategic, and results-driven Social Media and Planning Manager to manage realme's social media presence, develop integrated brand communication plans, and strengthen engagement with our community. The ideal candidate will combine hands-on digital execution with strategic communication planning, ensuring consistent, engaging, and effective brand messaging aligned with realme's marketing and business objectives.

Key Responsibilities
1. Social Media Management (60%)
- Develop and implement social media strategies aligned with the overall brand communication plan.
- Manage the brand's official social media accounts across Instagram, TikTok, Facebook, and other relevant platforms. Plan, develop, and manage monthly content calendars.
- Identify digital trends, viral content formats, and opportunities to increase brand visibility and relevance. Ensure consistency in visual identity, tone of voice, and brand messaging across all social media platforms.
- Prepare regular performance reports, analyze results, and recommend continuous improvements to optimize social media performance. 2. Strategic Communication Planning (30%)
- Develop and implement integrated brand communication plans aligned with business and marketing objectives.
- Design communication strategies and plans for marketing campaigns, product launches, events, promotions, and other brand initiatives.
- Plan and coordinate communication activities across digital and offline channels, ensuring consistent brand messaging.
- Collaborate with internal teams and external partners to ensure the successful execution of communication initiatives.
- Evaluate campaign performance and recommend improvements to maximize communication effectiveness and impact. 3. Community Management (10%)
- Develop initiatives to encourage community engagement, interaction, and loyalty.
- Collect user feedback, identify audience needs, and explore opportunities for improvement.
- Ensure a positive community experience through authentic, engaging, and consistent communication aligned with the brand's values. Job

Requirements:
- Based in Madrid, Spain, and available to work on-site.
- Previous experience in brand communications, digital marketing, and social media management.
- Strong knowledge of major social media platforms, particularly Instagram and TikTok.
- Excellent communication, creative copywriting, and storytelling skills.
- Ability to develop creative ideas and adapt them to different channels, formats, and target audiences.
- Knowledge and hands-on experience in Media Buying / Paid Media management.
- Proficiency in social media management and analytics tools.
- Ability to develop integrated communication plans and translate strategies into actionable initiatives.
- Experience in planning, coordinating, and executing marketing campaigns.
- Strong organizational, planning, and teamwork skills, with the ability to work independently.
- Proactive, creative, analytical, and results-oriented mindset.
- Excellent command of Spanish, both written and spoken.
- Minimum B1 level of English, according to the Common European Framework of Reference for Languages (CEFR).