Global Head Of Media Data
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Puig is seeking a highly experienced and visionary Global Head of Media Data to build and lead a best-in-class media data capability across Paid, Owned, and Earned ecosystems with our CRM, Consumer and Media Data & Insight Team (Consumer & AI Accelerator Office team), supporting our portfolio of brands across all markets. This role is critical to transforming media data into a core business driver, enabling:
- smarter investment decisions
- advanced performance measurement
- scalable AI and data use cases
The Head of Media Data will act as a central pillar between Business, Data and Tech, ensuring that media data is structured, reliable, and fully activated to deliver measurable impact.
Scope & Team Leadership
You will lead a multidisciplinary team including:
- Global Paid Media Data Manager
- Global Social Data Data Manager
- Global Media Data Product Manager
- Global Media Tracking Manager
You will build a strong center of expertise, combining:
- media analytics
- data governance & tracking
- data products
The Opportunity
Location: Barcelona
Language: English (mandatory)
We'd love to meet you if you have Experience
- 12+ years in media analytics, data, or digital performance roles
- Strong experience in advanced measurement (MMM, attribution, econometrics)
- Proven track record managing complex, cross-functional programs
- Experience leading teams and building data capabilities at scale
- Background in consumer goods, beauty, or luxury is a strong plus
Technical & Functional Expertise
- Deep understanding of:
- Paid / Owned / Earned media ecosystems (Camphouse, Supermetrics, Meltwater, Lefty...)
- Media tracking & data collection (GA4, tagging, etc.)
- Cross-channel measurement frameworks
- Strong analytical background (econometrics, statistics, modeling)
- Experience with:
- SQL / data environments (Big Query)
- Data visualization tools (Tableau, Power BI, Looker)
- Data products and data lifecycle (from ingestion to activation)
Leadership & Soft Skills
- Strategic thinker with strong business knowledge
- Ability to translate complex data into impact for business stakeholders
- Excellent communication and influencing skills
- High capability to manage multiple projects and stakeholders simultaneously
- Strong collaboration mindset across business and tech teams
Mindset
- Business-driven and impact-oriented
- Data expert with strong pragmatism
- Curious, forward-looking, innovation-driven
- Hands-on when necessary, but operating at strategic leadership level
We welcome Creators Of All Kinds.
A few things you'll love about us
- An entrepreneurial, creative and welcoming work culture
- A range of learning and development opportunities
- An international company with plenty of opportunities to grow
- A competitive compensation & benefits package
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