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hace 3 semanas
Buscamos una persona de data que vaya más allá del número. Alguien capaz de leer datos, detectar
patrones culturales y convertir insights en decisiones estratégicas que impacten en contenido, creatividad
y negocio.
Qué harás en tu día a día
Analizar datos de social media, campañas digitales y comportamiento de audiencias.
Transformar métricas y social listening en insights claros y accionables.
Detectar tendencias culturales, oportunidades y riesgos en tiempo real.
Colaborar con equipos de estrategia, creatividad, contenido y cuentas.
Construir dashboards y reportes orientados a la toma de decisiones.
Definir KPIs, benchmarks y criterios de evaluación por marca.
Aportar lectura estratégica a resultados de campañas y propuestas a cliente.
Quién eres
Formación en data, marketing digital, estadística, comunicación o similar.
Experiencia previa como Data Analyst, Digital Analyst o Social Intelligence Analyst.
Capacidad para interpretar datos y explicar conclusiones con claridad.
Mentalidad analítica, curiosa y orientada a la mejora continua.
Interés real por cultura digital, marcas y comportamiento de audiencias.
Herramientas que valoramos
Brandwatch, Talkwalker, Meltwater, Looker Studio, Google Analytics, Excel, Power BI, plataformas Meta,
TikTok y YouTube. No es necesario dominarlas todas; valoramos la capacidad de aprendizaje.
Qué ofrecemos
Rol estratégico con impacto real en decisiones y proyectos.
Trabajo transversal con equipos creativos y de estrategia.
Cultura digital, colaborativa y orientada a la calidad.
Modalidad híbrida de trabajo.
Aprendizaje continuo y acceso a herramientas y data real de grandes marcas.