Business Development Manager Europe- Retail

We are seeking a highly motivated Business Development Manager (Europe) to drive new business growth and strategic partnerships for a rapidly expanding international SaaS company in the retail technology and in-store digital experience space.

The ideal candidate will be a true hunter — proactive, goal-oriented, and capable of developing business in complex B2B environments. This role requires both strategic vision and hands-on execution, engaging with decision-makers across technology, retail, and marketing functions.

The selected candidate will play a key role in expanding the company's partner ecosystem and direct client base, driving the next phase of international growth across European markets.

• Key Responsibilities:

• Identify, develop, and close new business opportunities across European markets, focusing on both strategic partners (system integrators, AV solution providers) and end users (retail and hospitality brands).

• Build and manage relationships with integration partners that embed the company's software into full in-store digital or customer-experience solutions.
• Lead product demos and value presentations for technical and commercial teams within partner organisations, ensuring strong product adoption.
• Maintain close follow-up on each partner's sales pipeline, providing ongoing support and ensuring commercial activation of the partnership.
• Generate direct opportunities with end users (retailers, franchise networks, hospitality, quick-service restaurants, shopping malls, etc.), creating awareness and deal flow to be channelled through partners when applicable.
• Drive consultative and inspirational sales conversations with marketing, retail, and digital transformation leaders, articulating how the platform enhances the in-store experience and customer engagement.
• Collaborate closely with internal teams (sales, customer success, AV division) to ensure seamless project delivery and client satisfaction.
• Use and maintain the company's CRM (HubSpot) to manage leads, opportunities, and performance tracking.
• Report directly to the Global Sales Director, contributing to the commercial strategy and revenue targets for Europe.

Aptitudes y conocimientos deseados:

* Profile and Requirements: - Proven experience (8–10+ years) in B2B sales or business development, ideally within technology, retail experience platforms, audiovisual integration, or retail-tech environments. - Demonstrated track record in new business development and client acquisition, with a strong hunter mindset. - Strong commercial acumen and ability to work autonomously while maintaining structure and discipline. - High level of technical understanding and ability to interact confidently with engineers, AV integrators, and IT professionals. - Excellent communication and presentation skills to influence both technical and marketing stakeholders. - Familiarity with CRM tools (preferably HubSpot) and digital collaboration platforms. - Fluent in Spanish and English; additional European languages (French, German, or Italian) are highly valued. * Desired Industry Backgrounds: Candidates with experience in the following sectors will be strongly valued: - Retail technology, in-store digital experience platforms, AV solutions, SaaS, IoT, or Martech. - B2B, channel-led models with integrators/distributors (system integrators, audiovisual solution providers, retail IT partners). - Franchise networks or multi-site retail where in-store digital experience is core to the value proposition. * Key Competencies: - Hunter mindset: proactive, ambitious, and resilient. - Strategic thinker with hands-on execution. - Excellent relationship builder across technical and business functions. - Autonomy, reliability, and strong sense of ownership. - Ability to thrive in fast-changing, international environments. * Location: - Based in Barcelona - Regular travel across the region to meet partners and clients.