Solutions WW Marketing Investment Lead

Description -

We are seeking a highly analytical and commercially minded B2B Marketing Investment Lead to evaluate, optimize, and drive marketing investment strategies for HP Solutions Marketing. This role is pivotal in ensuring our marketing spend delivers maximum ROI, balancing financial rigor with strategic insight. You will partner closely with Marketing, Finance and GBU leadership teams to build business cases, model investment scenarios, and drive consensus on budget allocation decisions.

Responsibilities:

• Investment Strategy & Analysis
  • Lead WW and Market Marketing budget allocations for HP Solutions across channels, segments, and regions to maximize ROI and business impact.
  • Build B2B robust financial models and scenario analyses to inform investment decisions.
  • Track and measure marketing investment performance, providing insights and recommendations for reallocation.
  • Partner with Business Planners to develop standardised strategies that can flex to specific business cases and needs
• Financial Acumen & Modeling
  • Develop ROI, payback period, and CLV-based models for marketing investments.
  • Translate marketing metrics into financial outcomes to support data-driven decision making.
  • Partner with Marketing and GBU finance teams to align marketing spend with revenue targets and profitability goals.
• Stakeholder Engagement & Communication
  • Present investment strategies, insights, and recommendations to senior leadership with clarity and influence.
  • Build strong narratives that balance financial detail with strategic impact to secure buy-in.
• Data, Tools & Process
  • Own and enhance financial tracking models, dashboards, and reporting tools in Excel (expert level).
  • Drive continuous improvement in marketing investment planning processes.
  • Lead annual and quarterly planning cycles with evidence-based recommendations

Qualifications & Skills

• Bachelor's degree in Finance, Business, Marketing, Economics, or related field; MBA or CFA a plus.
• 7-10 years' experience in marketing finance, investment analysis, FP&A, consulting, or a related role.
• Strong financial acumen with proven ability to translate marketing activity into P&L impact.
• Expert-level Excel skills (advanced formulas, pivot tables, macros, financial modeling).
• Strong data storytelling, presentation, and influencing skills.
• Experience with B2B marketing performance metrics and ROI measurement.
• Highly detail-oriented, with the ability to balance precision with big-picture thinking.

Disclaimer

• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

Spain Location:

What we offer

• Opportunity to work in an international organization with colleagues coming from all over the world. 
• Diverse, continued internal growth and career opportunities. Including HP's own learning platform and LinkedIn Learning. 
• An attractive benefits package: 
• Health & Life insurance 
• Lunch at reduced prices at our canteen/ ticket restaurant vouchers 
• HP product discount 
• Work life balance / flexible working hours.
• Women, Pride, Young employees, Sustainability and DisAbility Just a few of our fantastic global business networks you can get involved with locally.  
• We also dedicate time and resources to contribute with our community through Corporate Volunteering activities, including our onsite HP Charity day.
• Do you like to give back to the community? Then join one of our many volunteering teams or be a part of the incredible HP charity day held on site annually.  
• Love sports? Then take advantage of our sports center (indoor and outdoor) with 25+ regular coordinated activities.
• We have an onsite Doctor and medical team for our employees, including services such as: nutrition, physiotherapy, and general health.
• Printing Happy hour – from photographs to large posters. And Hands-on workshops to print with the latest technology – from wall covers to 3D printed models.
• Dedicated lactation room.
• Our Women Network organizes activities such as Networking, the promotion of STEM vocations, talks on, improving business acumen, work life balance and skills of the future, etc. 

Sales and Services (ES11) / (70)​

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Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP's EEO Policy or read about your rights as an applicant under the law here: "Know Your Rights: Workplace Discrimination is Illegal"