CRM Operations Manager

hace 5 días

Valencia, Valencia, España Triskel Consulting A tiempo completo


Our client is a digital services provider operating within the iGaming field. We are looking for a sharp, tech-savvy CRM Operations Manager who thrives at the intersection of data, automation, and customer experience. If you love the idea of running high-impact campaigns, diving into platforms, and optimizing every step of the customer journey, this is your stage.

In this role, you wont just keep the machine runningyoull help build a smarter, faster, more personalized CRM engine for global B2B and B2C brands. Youll be a go-to player across cross-functional teams, powering segmented campaigns, fine-tuning bonus logic, and ensuring no customer touchpoint is left behind.

Requirements

  • Execute and optimize lifecycle journeys, automated flows, and one-off campaigns across email, SMS, and push
  • Monitor Kafka event data using Coralogix to identify and resolve data flow issues before they impact campaigns
  • Build, refine, and maintain dynamic customer segments to supercharge personalization
  • Collaborate with CRM, Product, and Data teams to ensure a seamless and scalable CRM infrastructure
  • Own QA, platform testing, and campaign error monitoring to ensure flawless execution
  • Support promotions and bonus setups, applying pre-defined rules (e.g., deposit value, expiry windows, wagering criteria)
  • Perform regular campaign audits to ensure high deliverability, relevance, and performance
  • Organize and maintain snippet/template libraries to enable quick scaling
  • Troubleshoot journey hiccups or promo errors with support from senior team members
  • Contribute to performance reporting, engagement insights, and testing results that guide strategy

Requirements;

  • 5 years of experience in CRM, marketing operations, or retention within iGaming and, ideally, B2B backgrounds
  • Familiarity with CRM platforms like Symplify, Optimove, , or similar tools
  • A foundational grasp of lifecycle marketing, customer segmentation, and personalization tactics
  • Comfortable working with data tools and platformsbonus if youve dabbled in Power BI, Postman, or Coralogix
  • Eagle-eyed attention to detail and a structured, methodical approach to execution
  • A proactive mindsetcurious, eager to learn, and not afraid of complex systems
  • Excellent communication and time management skillsyou know how to keep things moving without dropping the ball

What is on offer?

Work in a dynamic, growing iGaming company with global reach.

Lead high-impact CRM campaigns that engage thousands of players.

Career growth opportunities in a data-driven, results-oriented environment.

Competitive salary + performance-based incentives.

If you have proven experience in CRM and are passionate about enhancing player experiences, wed love to hear from you


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